What is the most profitable thing to trade? We choose a profitable trading direction. What should you trade on the market to make your business profitable? What to sell at the market

Opening a shopping island is an attractive idea for small businesses. This is an economical type of retail that does not require high start-up investments. One of the less risky options is working under a franchise.

In search of an economical, but convenient and functional place for sales, many entrepreneurs turn their attention to an island in a shopping center. This interest is understandable: if there is not enough money to open a store in a separate room, then an excellent opportunity to start a business without significant start-up investments is to install a lightweight modular structure in the central part of the hall, in a gallery or passage of a shopping center, where there are the most visitors. However, practice shows that this type of retail trade has its own characteristics that should be taken into account by those who are thinking about opening it.

Pros and cons of islands

Like any business, trading islands have their advantages and disadvantages, which future owners should be aware of in advance.

Pros:

Compactness (on average from 2 to 15 sq. m), which allows you not to overpay for rent
Possibility of selling a wide range of both food and non-food goods and services. Here are just a few of them: ice cream, sweets, gadgets, perfumes and cosmetics, express manicure (nail bar), accessories, coffee, leather goods, watch repair, express payments, pawn shop, jewelry, etc.
Convenient location in the “pass-through” areas of supermarkets
Ease of assembly and disassembly, mobility (if there is a wheelbase)

Minuses:

Lack of storage facilities and fitting rooms (which narrows the range of goods for sale)
Limited display space (if there are miscalculations in determining demand for products, there is an excess of unclaimed items)
Strict standards for the type of retail structures, which are often introduced by the landlord.

To minimize risks and unplanned investments when opening a trade on an island, you need to carefully study the rental conditions, analyze the trafficability of the selected point and the presence of a target audience for your type of goods and services.

Selecting a location

When designing large stores or multifunctional centers, as a rule, the layout of free space already takes into account the presence of shopping islands. During the process of putting the facility into operation, their number may change, but only slightly. On the one hand, this allows future tenants to look in advance for the best places to open their own “point”; on the other hand, there is a need to take into account the interests of the landlord, who often makes demands on island owners to work in accordance with the general concept of the center.

An important criterion for choosing a location for a trading island is the traffic indicator (see Fig. 1)

But it would be a mistake to make a choice based only on the popularity of the shopping center. It has been noticed that in the most “pass-through” supermarkets, the more successful islands are those representing recognizable brands with big names: brand names of watches, ice cream, cosmetics, jewelry. If next to them there is an original, but “unfamiliar” manufacturer, “banner blindness” begins among visitors to the shopping center. It is difficult to influence it without special marketing tricks that require additional costs.

In addition, the more “serious” the landlord is, the more conditions he has. For example, the Arena shopping mall (Voronezh) requires that the islands do not exceed a height of 160 cm, be transparent and equipped with internal lighting, so as not to disrupt the perception of visitors to the main shopping galleries.

Representatives of centers with “famous names” often wish, upon approval, to receive a colorful booklet from the retailer with a detailed description of the shopping island and many of its images in the interior of the hall. This is an additional expense: design bureaus estimate such an order at 60-70 thousand rubles.

That is why experienced entrepreneurs advise beginners to “start” in less pretentious and large retail enterprises, while choosing places with high traffic, but a minimum set of counter conditions from the landlord. This will allow you to show maximum imagination in decorating a shop window, product presentation, etc. And you will compete with neighboring kiosks mainly due to the originality of the idea and the profitable presentation of your product.

Which product should I choose?

One of the first questions a future retailer has is: what to sell in the sales area on the islands? What to prefer: edible products or non-food products? Who should you bet on: the public focused on consumer goods, or the discerning buyer of exclusives?

Magazine “Trade Practice. Retail Equipment" in 2014 published a forecast of the retail market until 2016 (see Fig. 2)

As you can see, the markets for food and non-food products are almost the same in dynamics: the economic difficulties of recent years are making themselves felt. Let's look at examples of successful projects from the TOP - 25 most profitable franchises of 2015 according to forbes.ru.

Cocktails Tea Funny Point

The original food brand for pedestrian areas. Based on the preparation of the “bubble tea” cocktail, invented in Taiwan, which includes tea, milk, syrup and jelly-like balls with juice inside.

Advantages:

the shopping island takes up little space - about 4 m²
royalty in the amount of 4% of revenue is paid from the second year of operation
starting capital (about 0.8 million rubles) can be obtained from Rosbank under the “Successful Start” program
the design of the retail island and equipment placement was developed by the franchisor and successfully implemented in large shopping centers, which helps to avoid additional approvals with landlords.

Designer T-shirts Provocation

Many visitors to the largest supermarkets remember the bright windows of the islands of the Provokatsia brand, where you can buy T-shirts with hooligan prints. The owner of the stores and creator of the franchise, Hasmik Gevorkyan, recalls that a buyer “threw this successful idea” to her. She opened her first store in Kursk, and now represents the brand’s products in large Moscow malls, and another 91 points are the result of a partnership with franchisees.

Estimated initial investment- 0.55 million rubles.
Profit: 3.57 million rubles.

Car device for “advanced” buyers

Those who plan to open trading islands in trading floors draw business ideas from successful projects. This is exactly how the business of Nizhny Novgorod entrepreneurs S. Seregin and M. Vakhrushev can be considered. In 2009, they began selling automotive electronics: navigators, video recorders, radar detectors and accessories - under the Autodevice brand.

Today it is one of the most profitable franchises, according to Forbes. The cost of the initial investment is 0.9 million rubles, the profit is 2.1 million rubles. The Autodevice offer for franchisees is interesting because the lump-sum payment is minimal - only 39,000 rubles, and there are no royalties.

Summary: The main rule when choosing a product for sale in a trading island format is targeting the target audience. For success, not only the idea is important, but also a well-executed concept, attractive display design, consideration of popular and non-traditional positions, and a clear promotion strategy. All these requirements are met by franchises that have already proven themselves to be a profitable business. By using them, you can minimize possible risks.

What to consider when opening a trading island?

Before you start your own business, take advantage of expert advice to help you avoid annoying mistakes:

When choosing a place to rent, do not limit yourself to the simplest solutions (“by acquaintance”, “closer to home”, “largest store”, etc.), arrange a small “tender” for landlords, indicating your wishes on the Internet. It’s better to choose from several offers - less likely to miss
Study the shopping center audience! Where the public lives, who come to buy food or furniture, gadgets are unlikely to be in demand
Don’t hope that the business will start working without your participation: at least for the first time, you will have to supervise the hired sellers. Consider the travel time factor to the store and back. For example, the owners of the Madrobots shopping island in the MEGA Belaya Dacha shopping center in Moscow estimated that it took them 4 hours a day to do this
Be extremely careful when choosing an island contractor! Study reviews about it on forums, get “live” recommendations, read the contract and project documentation in advance. You must be confident that the delivery and launch of the finished module will be met and that the supplier will not lose interest in you if you notice a design defect and ask for it to be corrected.
By approaching the organization of your business with due attention, you will get a competitive business that will bring you satisfaction and profit.

Owning your own business is not only a way to earn good money, but also a chance to do what you love. But not everyone has the opportunity to invest large sums at the initial stage. One of the profitable activities that does not require huge investments and any specific knowledge is the resale of goods. Basically, you can resell anything.

What can be resold profitably and how to make money from it?

Many successful businessmen started with the resale of goods, which is how they created their initial capital. Resale business can be done in two ways:

speculation (bought in one place cheaper, sold in another place for more);
purchasing a product, changing and improving it, and selling it for a higher price.

Can be sold retail or wholesale. Most entrepreneurs who engage in resale distribute the goods to retailers, who then sell them to the end consumer.

Resale of real estate

Apartments located in unfinished buildings cost an order of magnitude lower than housing on the real estate market. So, money can be invested in unfinished real estate at a low price. When the developer puts the house into operation, you can sell the apartment at a high price. True, resale of apartments is suitable only for those who have large initial capital.

The apartment resale business brings great profits. But in order not to lose your initial investment, you need to cooperate with reliable and proven developers.

Sale of renovated apartments

Another option is to buy cheap apartments. The condition of such housing, as a rule, leaves much to be desired. So businessmen remodel, renovate, improve the apartment and sell it to clients for a higher price. To save on repairs and not make a mistake with employees, entrepreneurs assemble their own repair team.

Car resale

Another popular type of business is vehicle resale. The bottom line is that an entrepreneur buys a used but fully functional car, repairs and sells the vehicle at a new price, which is several times higher than the purchase price.

To make good money in this business, you need to understand cars and analyze the vehicle market in all regions (at least in neighboring ones). Of course, this type of activity will require decent initial capital.

Car resale brings a stable high income, but there is a lot of competition in this market. Therefore, before selling a used car, it is necessary to really renovate it with high quality, and set the price a little lower than that of competitors.

Resale of Chinese goods

Reselling goods from China is a fairly profitable business without investment. The cost of goods directly from a Chinese manufacturer is much lower than in retail sales in Russia. A big advantage of working with Chinese wholesale online stores is the fact that sellers almost always provide good discounts to wholesale buyers. A significant markup on goods increases profits well.

You can sell purchased products through your own online store or social networks. What can be profitably resold from Chinese goods? Chinese electronics, clothing and shoes, and children's toys are very popular.

Children's clothing and toys

Children's clothing and toys are in good demand. This business can bring good profits, since many parents are ready to buy their child the best and newest things.

Reselling toys and children's clothing at a premium is always relevant. By purchasing children's items through online stores or wholesale warehouses at low prices, you can easily resell them through social networks, message boards, or just to friends.

This activity is convenient for mothers on maternity leave. You can not only buy things for your own child at good prices, but also make money on sales.

Sale of men's and women's clothing

Any clothing tends to wear out, so things will always be in demand. What can you resell profitably when selling clothes? There are two ways to implement this type of business:

sale of second-hand goods (very popular in times of crisis and difficult economic conditions);
sale of new clothes purchased at low prices from wholesale warehouses, factories or via the Internet.

Selling handmade products

Today, the business of selling handmade products is in demand. This activity allows you to earn money doing what you love, usually creative.

First, you need to decide on the direction (niche) in handmade, study the competition, the market, and analyze prices. You can start sewing designer clothes, pillows, making photo albums, notebooks, wedding paraphernalia, jewelry, candles or soap making. There are a lot of directions, the main thing is to find your buyer.

Resale of personal care products

Personal hygiene products are included in the list of essential goods. Even during a crisis, people do not skimp on detergents and personal care products. What can be resold profitably:

washing powders;
soap;
toothpastes and brushes;
shampoos;
detergents and cleaning products;
inexpensive eau de toilette and deodorants.

For further sale, you can buy goods of domestic brands. Such personal hygiene products are cheaper, but are not inferior in quality to foreign analogues.

Auto parts

Reselling auto parts is a profitable business, since it is easier and cheaper to fix breakdowns (buy auto parts) than to buy a new vehicle. An auto parts store is a great option for making a profit.

You can not limit yourself to a store, but open a car repair shop, where you can also actively sell auto parts. You can also open a car wash at the same time - this is a simple business that does not require much knowledge. Investing in auto parts is profitable and always profitable. The profitability of such retail trade exceeds 90-110% (this is a fairly high ratio).

12Feb

The question is asked by Oleg Nikitin:

Hello everyone! Please tell me what is profitable to trade in the market or in stores in your city these days? What can you sell to make it profitable? I've already broken my head.

Hello, Oleg!

You're not the only one scratching your head with this question. It's actually hard to find stuff to sell these days because it seems like there's already so much of everything. It is true! But you can try to organize the sales process a little differently or expand the range of some products and you will differ significantly from your competitors. The main thing is to understand this.

If we return to the question of what to trade, then no one will give you a definite answer. You need to look at demand specifically in your city and in general.

There are products that will always be in demand:

Food;
Clothes, shoes, accessories;
Medicines;
Auto parts;
Hygiene products, household chemicals;
Etc.

The following articles may help you on this topic:

There are also other products that always sell well:

Alcohol and tobacco products;
Construction Materials;
Plumbing;
Household appliances and electronics (oversaturated market in general);
Pet food;
Cosmetics and perfumes;
Stationery;
Equipment (industrial and commercial);
Furniture;
Toys;
Etc.

Of all of the above, you can sell not only someone else’s production, but also start producing something yourself. For example furniture, food, etc. Now small-scale production is held in high esteem again.

The most important thing is not only to find a product to sell, but also to think about how to sell it. You need to be different from your competitors in at least some way, otherwise it will be difficult to compete.

Also be sure to read articles on this topic:

The most profitable industry for business development is trade. And if in a metropolis it is quite difficult to find your niche in this field of activity, then in a provincial town it is much easier to realize yourself. In this article we will tell you what to sell in a small town so that it brings in a good income.

Advantages and disadvantages of trading in a small town

Such a trading platform as a city with a small population is quite specific. It has several features that can be considered real advantages for the development of this type of business such as trade. The main thing is to understand that it is better to sell in a small town.

The main advantages of trade in the province include:

"Word of mouth." People will very quickly spread the word that some new store has opened in their city. If you can organize your work correctly, you will receive a lot of positive feedback and a constant flow of clients;
To open a retail outlet in a provincial town, you do not need to have a lot of start-up capital. At least the rent will be small. If you have still decided for yourself, then pay attention to the trade sector in a small locality;
You will not have problems finding sellers for your store, because in provincial cities there are usually big problems with employment. People will apply for any open positions. However, they will not claim high wages. The only thing you really need to take seriously is the choice of what to sell in a small town, so that people buy it, and you have revenue with which you can not only make a profit, but also pay your employees wages;
There is not much competition in business in the province. Therefore, you are unlikely to be able to find an analogue of your store or outlet on the market. Therefore, do not worry, and feel free to get down to business if you have decided for sure.

When you think about options for what goods to sell in a small town, do not adhere to stereotypical views that residents of the province are accustomed to buying simple things and products. Some people are still looking for something exclusive. Try to correctly present the product to all consumers in your store if you are sure.

As for the disadvantages of trade in a small locality, the following points can be highlighted:

You will not see your first profit quickly, even if you choose the most promising option that can be sold in a small town. Provincial people are conservative people, which means that at first they will take a closer look at your activities and the product you sell;
Salaries for residents of small settlements are usually very small, therefore, this will somewhat limit the development of your business. Therefore, it is extremely important to make the right choice regarding what to trade during a crisis in a small town. Your product must be affordable for the common people;
It will not be easy to find responsible people who will work as sellers for you. Qualified specialists, as a rule, leave the provinces to find high-paying jobs in the metropolis.

Once you decide what product to sell in a small town, you need to pay attention to the business plan. It should be compiled using the following recommendations:

There is no need to try to develop a retail outlet where you can sell narrow-profile products (for example, some expensive antiques, precious metal watches, fur items), because you will not be able to find interested buyers;
Try to reveal your potential in the direction in which you have at least a little experience. For example, if you are a pharmacist by training, that is, thinking about what to start selling in a small town, you decided to open a social pharmacy;
Choosing what to sell in a small town is only half the battle on the path to starting your own business. It is also very important to decide on a good place, which should be constantly in front of potential buyers. If you want to sell household products or products, then it is better to choose a residential area of the city, and if you decide that the best thing to sell in a small town is flowers, then to sell them it is better to open a retail outlet in the central area;
If you decide that it is most profitable to open a grocery store, then it makes sense to establish cooperation with farmers who produce natural products. People will be happy to purchase home-made goods;
If you want to figure out what to start selling in a small town, you can open a franchise of some well-known store, which will certainly arouse interest among people;
Carefully consider a system of promotions, various discounts and special offers to attract potential customers;
Consider opening not only a business, but also an online version of it. Here, of course, additional financial resources will be needed to pay for the work of the developer of the future site, but the result is worth it;
To increase the number of sales, you can, in addition to the store, open another outlet on the market or, if you have extra financial resources, open the same store, but at the other end of the city.

Sale of household goods

The first idea of what to sell in a small town is household goods, namely:

Different types of dishes (plates with spoons, forks with cups, kitchen sets and knives);
Cleaning tools (buckets with mops, brooms with brushes, garbage bags);
Plumbing fixtures (taps with hoses, gaskets with shower heads);
Accessories for doors (hooks with locks, locks with door hinges);
Hammers with hacksaws, pliers with screwdrivers, keys with nails and screws;
Products for electrical repairs - wires, switches with lamps, sockets with batteries, flashlights with impact drill, grinder with screwdrivers;
Washing powders, dishwashing detergents, cleaning products for kitchen furniture and appliances;
Tablecloths with napkins;
Christmas decorations;
Tools for gardening;
Soil with fertilizers, seeds for planting, coal with firewood, barbecues or inflatable balls with lifebuoys.

To open such a store you will need approximately 500,000 rubles. The monthly turnover after promotion will be 400-500 thousand Russian rubles, and the net income will be 70,000 rubles.

Optics sales

Residents of provincial towns, having vision problems, will look for options where to buy inexpensive glasses. Here's another good idea for what you can trade in a small town. To achieve this goal, there are two ways:

Open a department with ready-made glasses in a large shopping center;
A store where glasses are made to order according to an ophthalmologist's prescription.

Please note that optics is a fairly broad industry, so you need to select budget options for the target audience, which mainly includes young people, students or students. These people will prefer not only glasses and contact lenses. They will also be interested in accessories for optics:

Cases for glasses;
Chains;
Cleaning liquids and wipes for contact lenses.

To open such a store, you need to have about 150,000 rubles at your disposal. They will need to be spent on:

Renting premises;
Purchase of commercial equipment;
Creation of inventory.

Monthly profit from the sale of optics can be 100,000 rubles. Therefore, if you can’t decide which product is profitable to sell in a small town, consider selling optics.

Sale of auto parts

Residents of small towns usually have budget cars. This means that they break down more often than expensive foreign cars. For this reason, you can open an auto parts store, the cost of which is not very high. The demand for these products will be consistently high. Therefore, if you still have doubts about what to sell at the market in a small town, consider selling auto parts as an option.

By the way, these products will sell well through the online store. The main thing is to register it legally - register it in the state register of small businesses and research which car models are used by local residents the most in order to target them specifically.

Sales of fishing gear

Another good option is to sell at the market in a small town - these are essential goods for professional hunters and fishermen. Of course, to open such a store you need to purchase special licenses and other permits, but the result is worth it. Here's what you can implement if you manage to organize such an entrepreneurial direction:

Fishing rods with bait;
Fishing line with hooks;
Spinners with spinning rods;
Tackle with feeders;
High rubber boots with rubberized overalls;
Rotates with clothes;
Tents with camouflage suits;
Winter overalls;
Axes with knives for cutting carcasses;
Optical sights and binoculars;
Cases for shotguns with cartridge belts;
Backpacks with game bags.

All of the above products are something that can be sold in a small town via the Internet. This activity can bring considerable income - 100 - 150,000 rubles.

Sale of building materials

In small towns there are mainly private houses, so there is often a high demand for construction products. Every now and then there may be a need to touch up something or repair something so that both the house and the grounds look well-groomed and tidy. Most often, people have a demand for the following goods:

Cement with bricks;
Slate boards;
Metal tiles;
Wallpaper with parquet;
Tile or plumbing fixtures.

To open such a store, you need to have about one million rubles at your personal disposal. They can be repaid in about 2 years if you pay attention to promoting the store and earning a good reputation. After you achieve the desired result, you will be able to have at least 80,000 net profit monthly. If you are looking for an option for yourself that is more profitable to trade in a small town, you can open a store selling building materials for private sector houses.

Video on the topic

Sale of goods for home, garden and vegetable garden

Another good option for the benefits of wholesale trading in a small town is household goods and the necessary equipment for the garden. Everyone who lives in a private house needs equipment with which they can improve their garden plot and put things in order in the yard. We will list for you some types of products that are especially popular:

Garden tools and various sculptures;
Seeds with seedlings and film for greenhouses;
Fertilizers with walk-behind tractors;
Wicker furniture with gazebos;
Swimming pools;
Lawn mowers with cultivators;
Mini tractors.

These are the most popular items that are profitable to sell in a small town, although not all of them. To open such a store, you need to have a starting capital of 500-600,000 rubles. Every month the owner of such a retail outlet will have 70–80,000 net profit.

Many novice entrepreneurs believe that it is impossible to develop a successful business in a small city, since all niches in the market have long been occupied by experienced businessmen. But this is a mistaken opinion. If you provide consumers with some new product or product for which demand exceeds supply, business will prosper. In this article we will try to figure out what you can sell in a small town to make a good profit.

Products

Many newly minted individual entrepreneurs are puzzled by the question of what is best to sell in a small town so as not to “go broke.” As can be seen from practice, it is most profitable to trade in food products. For example, you could open a small store with a wide, carefully thought-out range of products. The average profitability of such a trading enterprise is 20%. There is also a high volume of potential buyers in the markets, so in-demand goods sell out very quickly here. Let's take a closer look at how to trade at a market in a small town:

Meat;
Vegetables and fruits;
Cereals and pasta;
Dairy products;
Fish;
Confectionery products.

Expensive products are unlikely to be very popular due to low purchasing power, so it is better to focus on social varieties of bread, inexpensive vegetables, cereals, etc.

Medicines

What to sell in a small town? People buy medicines always and everywhere, so the pharmacy business does not go into the red even in difficult economic conditions. But in order to start such a business, you need to have large start-up capital on hand. To open a small pharmacy kiosk you will need at least 500 thousand rubles.

The assortment should include both domestic and imported drugs. Medicines manufactured in our country are cheaper and sell much faster. Medicines from foreign manufacturers are of higher quality, but their cost is quite high. If we talk about what is profitable to sell in a small town in a pharmacy, in addition to medicines, these could be:

Collections of medicinal plants;
Essential oils;
Personal hygiene products;
Shampoos;
Balms and more.

If you competently draw up a business plan and strictly adhere to all its points, the financial costs will pay off in the shortest possible time. You can reach net profit in just one year.

Plumbing

Answering the question of what is the best way to sell in a small town, many experts recommend selling plumbing fixtures. People renovate their apartments and houses even during a crisis, so if you can’t decide what to sell during a crisis in a small town, feel free to focus on a product from this category.

A wide range is the main component of the success of such a business. Once you decide what to start trading in a small town, find reliable suppliers from whom you can purchase quality goods at affordable prices. It is advisable to contact manufacturers directly or agree on cooperation with regional dealers. But in this case, you will have to purchase goods in large quantities. The highest quality plumbing fixtures are imported from abroad, but you will not be able to arrange supplies directly from foreign manufacturers. Large retail chains or hypermarkets usually deal with this business. If you want to include imported plumbing fixtures in your assortment, you will have to buy goods from intermediaries with a 20–30% markup.

If we talk about what product to sell in a small town, it should be taken into account that the most popular items, such as bathtubs, toilets and sinks, should have at least 7-10 models from different manufacturers. Each of them can be marked up by 20–50%. The markup on gaskets and other small parts is at least 100%. The assortment should include plumbing fixtures made of acrylic and earthenware, shower cabins, taps, hoses, pipes and accessories (hangers, cabinets, lighting fixtures).

Furniture

Wardrobes, armchairs and sofas surround us both at home and at work. If you are thinking about what you can start selling in a small town, open a small furniture showroom. This popular line of activity shows good profitability in any economic conditions.

Such a business can be developed in two ways - open a furniture store or go to the market with a product catalog. The latest trading format is great for small cities. In this case, you will be able to sell inexpensive budget furniture to order without large initial investments.

In order for a business to make a good profit, you need to carefully consider what to sell in a small city. The catalog should include kitchen units, walls, upholstered furniture, and hallways. For each position you need to select 5–7 of the most interesting running options. According to experts, in every small city with a population of more than 100 thousand people, 10–20 furniture stores of various formats can successfully operate.

Construction materials

Selling materials necessary for construction is a profitable and very promising business at all times. This market segment is almost completely filled, but if desired, any novice entrepreneur can find a narrow-profile unoccupied niche.

Construction materials can be sold from a warehouse, a store or a small stall. By the way, trading such goods is an excellent option for beginners who cannot figure out what to sell at the market in a small town. When forming an assortment, it is necessary to take into account the size of the outlet, the presence of competitors and the needs of customers. In any case, you should have a wide selection of products. If the retail space does not allow you to display all the products on display, you can work according to the catalog and issue the goods from the warehouse. So, what can you sell in a small town:

Paint and varnish products;
Wallpaper;
Cement and dry construction mixtures;
Paving tiles;
Sand;
Roofing materials;
Doors;
Floor coverings.

Suppliers can be found online or in nearby major cities. The monthly revenue of a small building materials store is approximately 200 thousand rubles. If you mark up the product by 20–30%, the initial investment will pay off in just one year, and you will be able to make a net profit. For those who have not yet decided what to sell in a small town, the idea of selling construction materials can be a reliable basis for starting.

Online stores

People who want to start a business often ask on thematic forums what to sell in a small town via the Internet? If you do not have the start-up capital to open your own online trading platform and fill it with goods, you can start working on a dropshipping scheme. In this case, you will be able to trade any product without investing your own money in its purchase. - This is a great idea for beginners who are taking their first steps in entrepreneurship.

Browse directories of suppliers who collaborate with dropshippers and select products that are in demand in your region:

Clothing and footwear;
Goods for children;
Accessories;
Bed dress;
Cosmetics;
Electronics;
Sporting goods;
Interior items.

After you decide on the choice of product, you need to register as an intermediary and choose reliable suppliers.

Auto parts and auto chemicals

Are you well versed in the workings of cars and are looking for something to sell in a small town? Start selling auto parts and chemicals. The number of vehicles on the roads of our country is constantly growing, so components and accessories for cars of different brands are in great demand. This is a fairly profitable type of business that brings in a decent, stable income.

If you do not have the opportunity to open a store selling auto parts, you can do this business at home. Products must be purchased only from reliable, trusted suppliers. They will tell you what is more profitable to trade in a small town and help you create the right assortment. If there are several similar retail outlets operating in your locality, you can choose some narrow specialization and develop in this direction, for example, selling only tires or auto chemicals. It is advisable to buy goods directly from manufacturers. In this case, you can purchase quality products at a very affordable price.

Souvenir products

If you can’t choose what to sell in a small town, open a small souvenir shop. This product is popular in all localities. This business idea is perfect for entrepreneurs living in small resort towns. Every tourist tries to bring home some souvenirs, so such outlets never suffer from a lack of customers.

The wider the range of goods, the more profit the store will bring. At first, part of your earnings should be directed to business development. If you do not have the opportunity to rent space for a souvenir shop, you can agree with the owners of gift shops to set up stands with various souvenir products - postcards, keychains, toys, etc. The buyers themselves will help you decide what goods to sell in a small town. As souvenirs for tourists, you can offer all kinds of products from local craftsmen, miniature images of views of the city and its main attractions. Products made from birch bark and wood sell well.

Wholesale

Now let's talk about the benefits of wholesale trading in a small town. Everyone knows that during a crisis, many citizens try to save money, so they purchase essential goods in small wholesale quantities at reduced prices. We present to your attention a list of such products:

Hygiene items (toilet paper, washing powder, toothpaste, detergents and cleaning products);
Food products (cereals, pasta, canned food, tea, coffee, etc.);
Fruits and vegetables (seasonal trade).

If you are not limited in financial capabilities, you can arrange wholesale supplies of goods to stores located in rural areas. This is not a complete list of the benefits of wholesale trading in a small town. The choice of product largely depends on the purchasing power of the population and the level of competition.

Fresh bakery

If you do not have large start-up capital to open a large-scale production, try baking baked goods. This niche can hardly be called production, since it does not bring in millions in income, but you can safely count on 20–30 thousand rubles of net income from each outlet. If you do not have the opportunity to open your own mini-bakery, at first you can purchase products in small wholesale from local producers.

Street selling fresh baked goods is one of the few ideas for selling in a small town that remains relevant regardless of the time of year or economic situation. This product satisfies the main need of people for food, so the demand for it is consistently high. In order to open one retail outlet you will need about 30 thousand rubles. Any aspiring entrepreneur can find this kind of money. Of course, this business, like any other business, has its difficulties, but if you can find honest sellers and arrange timely deliveries of goods, you can earn good money from selling fresh baked goods.