How to shoot a mannequin challenge. Mannequin challenge at events: viral spread of your ideas. What is a mannequin challenge?

Mannequin challenge. Vardy


Let us briefly recall what we are talking about. “Mannequin Challenge” is a new large-scale Internet flash mob, the essence of which is that a person freezes in one position (like the children’s game “The Sea is Uneasy”) and is filmed. Schoolchildren from the United States of America became the pioneers, and then, as they say, off we go. And, surprisingly, one of the main popularizers of the “Mannequin Challenge” flash mob were football players. In addition to the Portuguese national team, Leicester and England forward Jamie Vardy contributed to this story, using this challenge to celebrate the goal scored against Spain in a friendly match.

Mannequin challenge. Song

Like the old Harlem Shake, the Mannequin Challenge video flash mob has a signature song that is usually used in the videos. We are talking about the composition Rae Sremmurd - Black Beatles ft. Gucci Mane. The musicians themselves supported the flash mob at their concert. Famous artists and politicians have already taken part in the “Mannequin Challenge”: Hillary Clinton, Jon Bon Jovi and so on.

Mannequin Challenge is a new flash mob that has taken over all social networks, just as the Ice Bucket Challenge did at one time (when participants poured buckets of ice water on themselves). Now the task is simpler - the participants freeze in place during some action, like mannequins, and the operator films it all on camera. The “time stop” effect set to the Rae Sremmurd duo’s hit “Black Beatles” created a sensation.

In Russia, the “Mannequin Challenge” has gained crazy momentum - videos are being filmed in the subway, post offices and even in the State Duma. The flash mob did not spare hockey players either. We present to you the Mannequin Challenge performed by KHL clubs.

Time stopped. 10 Coolest Mannequin Challenges in Football

Hazard, Ronaldo, Vardy and other football stars who took part in the largest flash mob of our time.

"Jokerit"

A motionless goalkeeper, a forward preparing to take the decisive shot, preparing his stick, a hockey player warming himself by the fan - everyone in the Finnish team is busy with business. And most importantly, everyone is in hockey uniform - they even wear sweaters to the sauna!

Pause the game

One flash mob was not enough for the “jesters”, and at the home match with Kunlun they decided to organize another Mannequin Challenge. At one point during the meeting, the hockey players, fans, support group and journalists froze for several minutes, like statues.

"Motorist"

The residents of Yekaterinburg decided to organize their own flash mob, as befits athletes, in the gym. Squats with dumbbells, stretching, exercise on an exercise bike - this is how Avtomobilist’s victories are forged.

"Torpedo"

The Nizhny Novgorod locker room has its own atmosphere - some are engrossed in conversation, while others are being helped to unlace their skates. The victory over Magnitogorsk was hard for Torpedo.

"Amur"

Khabarovsk residents showed what happens in the locker room immediately after the team’s training. Apparently, the activity wasn’t too hard, since I still had the strength to take a selfie.

"Siberia"

You won’t get bored in the Sibir locker room - here they dance with the snowman mascot, read books, and write posters. Artyom Voroshilo is just rummaging around in the trash!

Support group "Salavat Yulaev"

The Salavat hockey players have not yet decided to organize a flash mob in the locker room, only Andrei Gavrilov tried to do this in the match with Dynamo Moscow, but the girls from the Ufa team picked up the baton. There is something to admire!

Spartak support group

Red and white angels took part in the Mannequin Challenge. There are so many emotions on the girls’ faces!

SKA support group

Before the army team arrived at the arena, the SKA Sisters managed to visit the hockey players in the locker room. Ilya Kovalchuk liked the flash mob so much that he posted it on his Instagram and invited Alexander Ovechkin and Evgeni Malkin to take over the baton. How will the NHL team respond?

About 40 people took part in the time-stopping performance. The code name for the mannequin challenge is “5 minutes before the New Year.” The location was a hall decorated with New Year's paraphernalia with Christmas trees, balls, tinsel, deer, and a red-billed rooster painted on the glass doors.

The fashion for the mannequin challenge, a new online flash mob, broke out this fall in the States and swept across the world like a tsunami wave. The participants’ task is to depict a frozen moment in life, as in the children’s game “Freeze-Die,” film it and post it online, challenging new participants. It’s clear - the more unusual, the better.

Politicians, athletes, top models, police officers, strippers, fighters for social rights - no one was left out of the Internet marathon.


To shoot a successful mannequin challenge you will need:

Participants who are ready for anything, know how to get ready on time, look sexy, improvise in moderation and, most importantly, freeze on command at the right moment, like mannequins from a shopping arcade.


A good bar with snacks and drinks where the actors can get energy and inspiration before the action begins.



A creative team consisting of a venerable director who will generate the idea for the production, distribute the roles and direct the filming; a budding cameraman who will shoot all the scenes non-stop and an experienced editor who will evaluate the epic picture on the spot and then integrate various 3-D effects into the resulting video for greater plausibility.


A prerequisite, without which the holiday will not take place, is a respected person who will command the parade in time to help the hoarse director calm the broken company.


It is no coincidence that he will play the main role of a “super star” in the production, since someone has to order the music and pay for the production of video production.

If your adult company suddenly includes children, they may not fit into the party scenario very well. This happens often in life. But in fact they will be the most sincere performers. Because children always play for real.



Finally, the mannequin challenge characters take positions according to the director’s plan and practice their mini-scenes on the spot. The command “Shoot, don’t move!” sounds. and filming begins, which takes from 3 to 10 takes.


The most amazing thing about the mannequin challenge is when frozen figures, like wax figures from Madame Tussauds, in an instant turn from inanimate matrix dolls into living people again. At this moment, it’s as if the Creator’s secret switch is turned on and the game takes on some deeper meaning than a simple party with a cheerful ending.


While directors are sculpting videos, and participants in the mannequin challenge are languishing in anticipation of the Oscars, we present to your attention pirated footage stolen from the editing table


http://www.youtube.com/watch?v=LTQlVo_5bNI

Forget about bowling, planking and the Harlem Shake! Now there's a whole new fad on the internet! Freeze like a store mannequin, upload the result to YouTube and your video could go viral!

10. The song most associated with "mannequin" madness

Thanks to the Mannequin Challenge, the Black Beatles became the No. 1 song in the United States. The track by the American hip-hop duo Rae Sremmurd was released in September this year, but its premiere was more than modest. However, the song created a lot of buzz after it became the soundtrack of most viral videos posted on social media.

The group staged their own flash mob during their own performance on November 3, 2016.

9. The US Olympic gymnastics team staged a "Mannequin Challenge" flash mob.


American medal-winning athletes, including Simone Biles, Nastia Liukin and Danell Leyva, took part in a flash mob while preparing for Kellogg's Tour of Champions.

Some of these poses are quite difficult to hold for milliseconds, so imagine what it would be like to stand in that position long enough to film this video.

8. 11 thousand basketball fans froze during the “Mannequin Challenge” flash mob


The Perth Wildcats basketball team from Perth, Western Australia, may have lost to the New Zealanders in overtime, but that was not what froze the 11,000-plus spectators at the Perth Arena.

The video, posted on the club's official Facebook page, immediately set the standard for this flash mob. The team convinced a crowd of 11,000 to take part in the Mannequin Challenge and the Red Army did not let the club down, with the crowd remaining completely motionless for more than one minute.

7. The Kardashians took on the challenge in the delivery room.


This "Mannequin Challenge" will be hard to beat: Rob Kardashian and his betrothed Blac Chyna took on the challenge minutes before Chyna gave birth to a baby girl, Dream Renee Kardashian.

In the video, Chyna poses in the laboring position, flanked by Kris Jenner and Tokyo Toni, Rob and Chyna's moms. Rob sits at the edge of the bed with his arms outstretched, as if ready to receive a newborn baby. Chyna's best friend Paige "registers" the birth, and Corey Gamble (Kris Jenner's boyfriend) pretends to read the test results with the specialist. Take a look at this video:

6. The Mannequin Challenge flash mob video highlights the Black Lives Matter movement.


Check out this powerful freeze-frame look at police brutality, civil rights and the Black Lives Matter movement. In the short video, directed by actor and producer Simone Shepherd, the camera pans across several frozen scenes while a heartbeat plays in the background.

The scenes show key moments from past years and months, including shootings and deaths (including the murders of Philando Castile, Sandra Bland, Alton Sterling and Trayvon Martin) in a hoodie and with "Skittles", football player Colin Kaepernick of the San Francisco 49ers taking a knee during the national anthem, and Black Lives Matter protesters with their fists raised.

5. Beatle wins Mannequin Challenge


It was only a matter of time before Paul McCartney would take part in the Mannequin Challenge, as the Beatles were mentioned in a Rae Sremmurd song.

In a video posted to his Twitter and captioned "Love those Black Beatles #MannequinChallenge," Paul McCartney stands next to his piano, one hand touching the keys and the other raised up. As the camera pans around him, you can guess the accompanying lines: "Black Beatle, bitch / Paul McCartney and I are connected!"

4. Soccer star Cristiano Ronaldo took on the challenge in underwear

Ladies, pay attention! Cristiano Ronaldo showed off his perfect abs in a negligee during the "Mannequin Challenge", which was attended by the Portuguese national football team, who hosted him in their dressing room.

3. "Mannequin Challenge" made it to the White House


The reigning NBA champion Cleveland Cavaliers visited the White House after their victory, and what they did in the Oval Office has now become a viral video. The team, together with US First Lady Michelle Obama, took part in the “Mannequin Challenge” flash mob.

2. A popular children's show focused on the "Mannequin Challenge."


In the adorable video posted to Twitter, the camera pans up and down a quiet Sesame Street, showing all sorts of frozen moments between the Muppets, cast and crew members.

The popularity of mannequin challenges peaked in the fall of 2016, but it’s too early to relegate the idea to the back burner. On the contrary, it won’t take you much time to explain to the guests of the event the essence of such a flash mob. Everyone has already seen vivid examples on the Internet, imagine how this can be organized in the most interesting way, and actively help you create effective images.

What is a mannequin challenge?

I first read about the mannequin challenge in Andersen’s fairy tale “The Sleeping Beauty.” Naturally, the storyteller did not know the name of this Internet flash mob, but he was the first to describe the impression that the frozen heroes of the fairy tale made on the prince:

“The prince looked to the right, to the left, and the blood ran cold in his veins. Around him lay, sat, stood, leaning against the wall, motionless people in ancient clothes. They had goblets in their hands, and the wine in the goblets had not yet dried. Sleep must have overtaken them at the moment when they were about to drain the cups to the bottom.”

And in childhood we all played “the sea is agitated once.” To amuse each other, we tried to take emotional, motionless poses and hold it for a couple of minutes. I also remember the famous scene “an auditor is coming to see us.”

So here it is. Some American schoolchildren launched a flash mob, during which a group of participants had to freeze in some usual pose for a couple of minutes while the operator filmed “mannequins” from all sides. This is a frozen still frame that is filmed on camera. When recording the challenge mannequin, only one person moves - the videographer. The success of the flash mob depends on his skill. Everything should be smooth, with a clear picture, interesting angles.

Here is one of my favorite videos filmed at the school:

At what events can such a flash mob be held?

A rare success for the organizers... The idea is suitable for any format of private, business and corporate events.

We all understand that no one does this just for fun anymore. The time when people wasted precious minutes for the sake of the Internet relay race is irrevocably gone.

In each case, a specific goal is pursued.

Open day in educational institutions

Young people like this fun the most. They are ready to freeze in the most awkward poses, dreaming of collecting a bunch of comments appreciating their humor and sense of balance. If I were the owner of children's development clubs, private schools, art schools, theater studios, colleges and universities, I would definitely shoot such a video to advertise open days. Imagine how you can show all the services of an educational institution without unnecessary noise and fuss.

For example, an art school... Here someone is drawing, here someone is frozen with his mouth open while singing, there are dance steps, a theater performance, etc. From time to time, you can point the camera at a sign with the name of the school, consultation schedule, and contact numbers. Limitless advertising opportunities in 3-4 minutes, given the endless love of teenagers for posting videos of themselves on social networks. Cool!

Corporate event

Believe me, ladies of Balzac’s age would much rather freeze for a few minutes in a spectacular pose with a glass of wine than worry about waiting for an edited video from a guest videographer who often forgets about beautiful angles. He tries to show the scope of the event, the food and the show - all this, by the way, looks great even during the mannequin show.

In a few minutes, you can ask guests to make the most of the space of the banquet area, rent a welcome zone with master classes and photo zones, show a toast at the table, fiery colleagues on the dance floor, thoughtful faces of quest players, etc. All this with great music... I think it's great. The flash mob itself, under the leadership of a good leader, is fun, so feel free to sign up the mannequin challenge as an additional activity at the event.

Business event

Naturally, the most effective way to record a video is during a coffee break. At this moment, people get to know each other and exchange contacts, take pictures and record their own videos for social networks, look at advertising stands and elegantly hold a sofa in each hand)). Business events last 2-3 days, so you can attract new participants to the event.

City Festival

What attracts me most about such a flash mob is the audience reach. People will play the video 100 times, trying to find themselves at the city festival. Naturally, the organizers need to set goals in advance and focus, for example, on new cafes and entertainment areas of the park.

Anniversary

A beautiful, sincere or humorous video depicting close friends and relatives is a beautiful “frozen” memory with many little things and pleasant details. The most difficult thing to organize is the little ones, but you can complete the shoot with the little ones. As a rule, in the finale the challenge mannequin “explodes” with cheerful laughter and festive noise.

Wedding

Ah... Photography from all sides. Looking into each other's eyes. Long. The admiration of the guests, mother's smile, frozen musicians. Only the bubbles in the champagne move.

High school graduation

This is probably what every videographer dreams of. So that all this unbridled fun would stop at least for one second... So that he could film not only the backs of graduates dancing in the twilight, but at once capture the whole gamut of emotions of young girls and boys, the excited faces of their parents and teachers, the thoughtful look of the school principal and the stern eyebrows of the guards at the entrance.

What do you need to shoot a mannequin challenge?

It just seems like you can clap your hands three times and ask everyone to freeze for a couple of minutes, and the end result will be a masterpiece that you will want to watch for years. Alas.

For such a video, you also need a script, a choice of “actors,” and a distribution of roles. You need to find spacious rooms with good light, a beautiful and meaningful background (the operator often needs to capture advertising signs with contact information). The director thinks through all this.

The host of the event arranges everyone, inspires them and gives commands to the groups of “mannequins”.

The videographer must have a good camera with a stabilizer, since he is the only character on the set who moves a lot and actively.

The most important thing, of course, is the IDEA: a clear understanding of the audience of viewers who will evaluate the video, a clear information message, an endless sense of humor.