Ecology of consumption. Business: Perhaps, after studying this literature, someone will join the hundred richest people on the planet...
Perhaps, having studied this literature, someone will join the hundred richest people on the planet. In any case, it's worth a try!
1. Robert Kiyosaki "Rich Dad Poor Dad"
2. Andrew Matthews "Live Easy!" or "Happiness in Hard Times"
3. George S. Clason "The Richest Man in Babylon"
4. Bodo Schaefer "Laws of Winners"
5. Henry Ford "My Life, My Achievements"
6. Napoleon Hill "Think and Grow Rich"
7. Lee Iacocca "Manager's Career"
8. "Mafia Manager" - A Guide for Corporate Machiavelli
9. “Formula for success - 33 principles of successful business from the most brilliant and extravagant entrepreneur of our time” - Donald Trump
10. Theodore Dreiser - "The Financier"
11. Bodo Schaefer "Mani, or the ABC of money"
12. Philip Kotler, Kevin Keller “Marketing Management”
13. Barbara Minto “The Golden Rules of Harvard and McKinsey”
14. Karsten Bredemeier “Black rhetoric. The power and magic of words"
15. Radislav Gandapas “Kama Sutra for the speaker. Ten chapters on how to get and give maximum pleasure while speaking in public"
16. Al Ries, Jack Trout “Marketing Wars”
17. Al Ries, Jack Trout “Positioning. Battle for minds"
18. Svetlana Ivanova “100% Motivation”
19. Svetlana Ivanova “The art of personnel selection. How to evaluate a person in an hour"
20. Kjell Nordström, Jonas Ridderstralle "Funk Business"
21. Nikolay Rysev “Active sales”
22. Larry King “How to talk anywhere, anytime and with anyone”
23. Gavin Kennedy “Anything can be agreed upon”
24. David Allen “Getting Things in Order.” The Art of Stress-Free Productivity"
25. Ron Rubin, Stuart Avery Goles “Zen Business”
26. Carl Sewell, Paul Brown "Customers for Life"
27. Stephen Covey “7 Habits of Highly Effective People”
28. Robert Cialdini “Psychology of influence”
29. Anton Popov “Blogs. New sphere of influence"
30. Robert Scoble, Shel Israel “Conversation is more valuable than money. How blogging is changing how businesses and consumers communicate.”
31. Seth Godin “Trust Marketing. How to turn a stranger into a friend and turn him into a customer."
32. Seth Godin “Idea Virus? Epidemic! Make customers work for your sales"
33. Igor Mann “Marketing 100%. Remix"
34. Gleb Arkhangelsky “Time Drive. How to have time to live and work"
35. Sofya Makeeva "DOWN shifting or how to work for pleasure, not depend on traffic jams and do what you want"
36. Richard Branson “To hell with everything! Take it and do it"published
You've probably noticed that families with the same monthly income live differently. Some people can save money, others live paycheck to paycheck. Why is this happening?
There is a direction in psychology that studies the way of thinking and behavioral strategies of poor and rich people. As experts say, a person with a high income has certain habits that help them earn more. We will talk about these habits in this article.
Habits are our second nature.
They force us to act and think in stereotypical ways. And do this again and again, despite the unsatisfactory results obtained. Thus, the habit of buying things in installments or on credit deprives us of the opportunity to fully manage our own income.
The actions we perform daily or in a certain situation, that is, our habits, depend on the way we think. By changing your own perception of the world, in particular, ideas about wealth and rich people, you can earn more.
People who received inheritance or those who won in lottery large sums, most often do not become millionaires. Because they don't know how to handle money. Scientists say that poor people have a psychological ban on wealth. Because in our society there is a stereotype that you cannot become a millionaire in an honest way.
Researcher Thomas Corley tried to understand how the behavior and habits of a person earning millions of dollars differed from people whose annual income was below $150 thousand. He found that most millionaires have the same habits and lifestyle. He cites figures that were obtained from a survey of 233 people with high annual income and 128 whose income was low.
- 44% of wealthy people Wake up at least three hours before work. Only about 3% of the poor do this.
- 88% of millionaires read daily, allocating at least half an hour for this. Although 26% of the poor said they like to read, only 2% do it every day.
Among the habits of wealthy people, Corley notes that 67% write down their goals. As the survey showed, the rich do not watch TV and reality shows, but prefer to play sports and lead a healthy lifestyle.
Let's take a closer look at what habits unite people who have managed to earn millions of dollars.
Habits of rich people
Don't put it off until later. Once you have made a decision, start taking action. Don't delay, someone can realize your idea and you will be left with nothing. Don't wait for the “convenient” moment, you may miss your chance. If you have read useful information, start using it. If you act under Scarlett's motto " I'll think about it tomorrow", you will never get rich.
Work not for someone else, but for yourself. This way you can earn in proportion to the efforts you put in, rather than a salary. And this is the most powerful incentive. is in second place in the Forbes ranking. Today he has $67 billion. And in 1975, he and his wife started a business sewing robes and underwear in their own living room. Today the company Zara world famous brand.
Do what you love. If a person truly loves his job, he will undoubtedly achieve success. And professionalism and dedication will help you become financially independent. It's never too late to change your occupation.
Set global goals. If the task is to earn a certain amount, then you will receive it. To start, set a goal of earning $5,000. More is possible, but not less. And go towards your goal in small daily steps. The right goals are those that can actually be achieved and depend only on you, and not on the weather, other people or fortune.
Communicate with people, make contacts. Other people pay us money. A large circle of contacts will help you quickly find investors or potential buyers.
Invest. Money should make money. They should not lie under the mattress, waiting in the wings. Expand the geography of your business, buy shares, invest in real estate.
Know your worth. 
Your time is your money. Before you name the cost of services, study the market. Value your reputation and don’t miss opportunities. The creator of the ATM prototype received only five dollars for his invention, although he could have earned millions from the money dispensing device. And another striking example, you know the image of a smiley face on a yellow background? Spain Brothers bought the licensed image and earned more than $50 million from it. The creator of the smiley, Harvey Ball, received $45.
Think outside the box. Completely unexpected things can bring income. Paul Brown The creator of the bottle that goes on the cap was able to sell the business and design rights for $14 million. Inventor of bright children's toys " Rainbow"I earned about $250 million. The idea came when he saw a metal spring fall and begin to “step over” the floor. The sticker creator's idea helped him earn more than a billion dollars.
Spend less than you earn. Most people increase their expenses in proportion to their income. So, if the salary was raised, then again all of it goes towards acquisitions. Rich people do not try to spend money right away; they save it until it is successfully invested. You must learn to live on a certain amount, and when you receive more than that, create savings for passive income. You need to plan your expenses wisely and not make impulsive purchases. The aforementioned Warren Buffett, who ranks third on the Forbes list, lives in a house that he purchased back in 1957 for just over $30 thousand.
Value your time. Rich people do not count how much they earn per month or year, but how much they earn per hour. Review your day and think about what activities are not benefiting your health, business or family. Eliminate watching useless films, small talk on social networks, empty conversations on the phone and you will have temporary resources for self-education, planning and good rest.
See opportunities. For a person moving towards financial independence, the glass is not half empty, but one into which you can add water. He does not focus on the problem and why it happened, but quickly looks for ways to solve or eliminate it.
Willingness to share. Most rich people are distinguished by their generosity. They participate in charity, sponsor public and scientific programs, and become philanthropists. They are ready to help other people, but only if they themselves want to. Don't treat money as a goal, it's just a means to achieve it.
Create a quality product that people need. Only that product or service will generate income that truly simplifies a person’s life. If the client is satisfied, then he will definitely return to you.
Take responsibility. Wealthy people attribute all their successes and failures to themselves. The rich man believes that he himself makes his life the way it is, while the poor man believes in luck and believes that nothing depends on him. Wealthy people are ready to make decisions and take responsibility for them.
By changing your habits, setting clear goals for yourself, and making a plan for their implementation, you will definitely achieve financial success. The main thing is not to stop, but to go towards your dream.
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This is a very valuable collection. It presents seven books that make ordinary people successful: they change their way of thinking, habits, and character traits. They show the right direction and provide tools for quick, but at the same time, high-quality changes. Do you want to give someone good luck? Tell us about these books.
Bodo Schaefer is a successful businessman, a sought-after financial consultant (in his homeland, Germany, he is called the “Financial Mozart”) and the author of a number of world bestsellers on financial management and motivation for changes in life. At the age of 16, Bodo moved to the United States to get an education, and after studying, he became a businessman. However, the trading company he created went bankrupt, and at the age of 26 he was left with a bunch of debts and a complete lack of understanding of where and how to move on. At this difficult moment, he met a wise mentor who helped the young unsuccessful entrepreneur turn into a real winner. In 4 years, Bodo Schaefer not only freed himself from debt, but also opened a new successful business, and also began to inspire victories and achievements in others.
In this book, the financier has collected 30 important rules that will make any person a winner - of course, provided that he is not lazy. After all, laziness is the only reason why there are still only a minority of winners in life, the businessman is sure. Schaefer divides people into two categories: ducks - those who constantly quack and look for excuses, and eagles - those who act no matter what. The laws of winners are a set of simple and effective rules that will help you be an eagle in any situation. Thanks to them, you will learn to focus on the main thing, turn failures and criticism to your advantage, achieve incredible success in all areas of life and move forward. In the book we will briefly talk about each of these laws.
We live in an era of global economic change. Working in a multimillion-dollar corporation with its social guarantees and stability is no longer the ultimate dream of most people. In addition, in the next 10-15 years, more than 90% of so-called “white collar” positions will disappear or lose their prestigious status due to the fact that their functionality will change dramatically. A large number of people will find themselves “overboard”, not knowing where to go, where to apply their experience and skills. This opinion is shared by Tom Peters, who, with the light hand of The Economist magazine, received the honorary title of “superguru”. Peters has written several best-selling business books and founded the Tom Peters Company, a consulting company specializing in preparing for change. Its services are used by Starbucks, Virgin Direct, Intel, Rolls-Royce and other well-known companies.
What to do? How to not only survive this difficult transition period, but also become stronger? To be confident in your future, Tom Peters urges you to start thinking now not as an employee of a company, but as an “independent contractor,” that is, a person who does not perform his duties for a monthly salary, but relies only on himself. "If you don't have a trust fund in your name handy, this radical reinvention of yourself - becoming a Self-Brand - is a must!" - says Peters.
You'll learn how to make people associate your name with the highest quality of work and inspire respect and trust, as well as how to stop being shy and make your talents known to as many potential clients as possible.
Anthony Robbins is one of the founders of life coaching and an inspiring motivational speaker. His coaching costs $1 million, and the recording is for 2 years in advance. Bill Clinton, Mikhail Gorbachev, Andre Agassi, Oprah Winfrey and other celebrities used his services. Anthony himself is one of those people who achieved everything from scratch, so everything he writes about is passed through the prism of his personal life experience. Taking control of his emotions, he lost 20 kilograms and turned from a man living paycheck to paycheck into a successful businessman whose income amounts to billions of dollars a year.
Robbins believes that any person can awaken the dormant energy within him and realize all his dreams - even, at first glance, fantastic ones. Most people, according to Anthony, have very modest desires, while one should always strive for more and not stop there. The main thing is to be sure that you can do it, and work hard on yourself day after day. With the help of a number of effective techniques and exercises given in n, you can get rid of bad habits and wrong beliefs, make emotions your allies, concentrate on the main thing and, finally, move from dreams to action.
If you are not currently succeeding, or if you are not succeeding as well as you would like, then it may be because you have the wrong mindset. To get on the path to success, John Maxwell offers to take a kind of journey with him, during which you will learn what correct, or as the author of the book calls it, fruitful thinking is, and also evaluate how developed it is in you, and understand how to use it to its full potential.
John Maxwell is one of the leading thinkers, writers and speakers on personal and corporate development. It is very popular not only in the USA, but also in other countries. He is the author of more than ten books, including: “Cultivate the Leader within You,” “Create a Leadership Team,” “The Winner’s Position,” “The Journey from Success to Success” and others.
We'll talk about Maxwell's bestseller How Successful People Think, or Think to Change! In this book, he shows the difference between fruitful (correct) and mediocre (wrong) thinking. Mediocre people focus on daily routine and survival, while successful people focus on progress. Maxwell shows how, by changing our thinking, we can move from the level of survival to the level of real progress and completely turn our lives around.
Too many of us spend the best days of our lives in a walking coma. We try to achieve greatness by chasing titles, luxury cars and huge bank balances, without fully realizing what is truly important in life is to realize our full potential by becoming a leader for ourselves. And then to help others realize their full potential. Five teachers from the hero of Robin Sharma’s book “Leader Without a Title” will help us do this.
This book is the result of nearly fifteen years of work by Robin Sharma as a leadership and management advisor to many Fortune 500 companies, including Microsoft, GE, Nike, FedEx and IBM, as well as to organizations such as Yale University, American Red Cross and the Young Presidents Organization.
To convey his method of leadership, Robin Sharma chose the form of fictional storytelling. The characters - the main character Blake Davis, his mentor Tommy Flynn and four unusual teachers who completely change the way Blake approaches work and life - are all fictional characters.
But the leadership system itself, and the principles, tools and tactics on which it is based, is very real. She has helped hundreds of thousands of employees in many of the world's most successful businesses and organizations win business and lead in their field.
According to the authors of the book, a typical problem of “top echelon” businessmen is extreme superstition. People who have achieved success are afraid of change, and in addition, they believe that there is nothing and no need to teach them. Entrepreneurs are wary of any kind of training and recommendations, although they themselves hire coaches. However, it is one thing to ask for advice, and quite another to follow it. In the book, Marshall Goldsmith lists 20 qualities that prevent further growth, both in business and in personal life. These qualities seem to us to be neutral traits, or even virtues. However, they can greatly irritate our environment and spoil our business reputation. Thus, the ability to keep one's mouth shut may be perceived by others as secrecy. And employees will perceive a successful delegation of authority, in the opinion of the manager, as an avoidance of personal responsibility. You may not even be aware that you have the traits described in this book. But, as they say, “ignorance is no excuse.” will help you identify these traits in yourself and work on eliminating them. Sberbank President German Gref recommends this book as mandatory reading.
Stephen R. Covey's book has remained a super bestseller for decades. She influenced the lives of millions of people, including Bill Clinton, Larry King and Stephen Forbes. Half of the world's Fortune 500 corporations have made it a point to teach their employees the philosophy of performance outlined in the Seven Habits. Sberbank President German Gref included this book in the bank’s corporate library.
The Seven Habits are powerful tools for personal development. They help us move forward - from dependence to independence and then interdependence. Dependence is expressed by the you-paradigm: you take care of me, you failed, I blame you for the failure. Independence is expressed by the I-paradigm: I can do this, I am responsible, I rely on myself. Interdependence is expressed by the we paradigm: we can do this, we can interact, we can combine capabilities and create something significant together. Many people associate the concept of “interdependence” with dependence. However, it is not. As an interdependent person, you can meaningfully share with others what you have and gain access to other people's resources. Interdependence is a choice that only an independent person can make. It follows from this: before becoming interdependent, a person must gain personal independence. General victory is preceded by personal victory.
Skills 1, 2 and 3 help to achieve personal victory. Having mastered them, a dependent personality becomes independent. It is an inside-out process. Having mastered the first three skills, a person can begin to work on “shared victories.” These are led by skills 4, 5, and 6. However, this does not mean that you must become proficient in skills 1, 2, and 3 before working on skills 4, 5, and 6. Understanding their sequence will help you manage your development more effectively. Skill 7 is an upgrade skill that is required to have strength for the first six skills. In we will tell you what the essence of each skill is and how to master them.
All seven books are presented in the Main Idea Library in the form of reviews. Read with benefit!
Tell your friends about the news:Of course, successful, powerful and rich people will never say that they don’t read. On the contrary, they will say that they read voraciously! Whether this is true or not is difficult to judge, but the American Business Guide has found out which 9 books all successful people have read. Nine books isn't a lot, so why not lay the foundation for future success just by reading during your lunch break?
The Great Gatsby
Francis Scott Fitzgerald, "Knowledge"
This famous book is loved by many of the world's rich people, including Bill Gates, Catherine Zeta-Jones and writer John Green. And we understand why. A book about capitalism and the ugly side of the wealthy "American Dream" families of the 1920s. This book is about how money can seize power over a person, and therefore the novel is a kind of warning.
How to make friends and get involved with people
Dale Carnegie, "Land of Dreams"
This acclaimed bestseller talks about how your relationship skills impact your success. Networking helps a lot when finding work and clients, all successful people know this.
Purple cow
Seth Godin, Mann, Ivanov and Ferber
Do you produce a product that others have been successfully marketing for a long time? This is why Seth Godin recommends never putting a “me too” product on store shelves. There must be a unique product there. If you create an innovative product, you won't even have to do much marketing. A great book for anyone looking to implement a brilliant business idea.
Catcher in life
J.D. Salinger, "Folio"
There aren't many people who haven't read this book. All successful people appreciated this story about youth, in which it is difficult to find yourself and your path when there are so many people around telling you what to be and what to do.
How to work 4 hours a week
Tim Ferriss, "The Good Book"
Outsourcing and automation - says Tim Ferriss, and you - happily and calmly work for yourself only 4 hours a week, continuing to be successful and rich. You know that the rich and successful don’t do everything themselves. Why don't you do the same?
Think and get rich
Napoleon Hill, "Medley"
Thoughts influence what you do and what you achieve, says Napoleon Hill. Therefore, if you think that you will become rich, then you will become rich, no matter how crazy it sounds. The main thing is to think correctly.
The innovator's dilemma
Clayton Christensen, Alpina Business Books
This book was appreciated by Steve Jobs and Malcolm Gladwell. It changes the vision of a business once and for all and provides invaluable clues for the development of industrial trends.
I know why the bird sings in the cage
Maya Angelou
Quite unexpectedly, poetry appears among the classics or non-fiction. Oprah Winfrey, Bill Clinton and writer Toni Morrison praised this book. What does it mean to be of a different race, what does it mean to be a woman, but achieve success and be in complete harmony with yourself? Maya Angelou is the recipient of numerous awards and more than thirty honorary doctorates. The book I Know Why the Caged Bird Sings, a chronicle of her life up to the age of 16, brought her worldwide fame. In the absence of a suitable translation, the editors (translated by Tatyana Gordienko, - editor's note), here is a wonderful poem “What Every Woman Should Have” by Maya Angelou:
A woman should have
The past is too juicy to talk about
in his declining years.
A woman should have
a set of screwdrivers, a hand drill and a black lace bra.
A woman should have
An irreplaceable friend for laughter and another for crying.
A woman should have something from furniture,
not used by relatives.
A woman should have
A set for eight people, wine glasses, a recipe worthy of the admiration of guests.
A woman should have
a sense of mastery over one's destiny.
Every woman needs to know
how to fall in love without losing yourself.
Every woman should be able to
quit your job, break up with your lover, argue with a friend without ruining your friendship.
Every woman should be able to determine
when to try harder, and when to give up.
Every woman should know that you can’t lengthen your legs,
You can’t narrow your hips, just as you can’t change your parents.
Every woman should know
that her childhood may have been difficult, but it passed.
Every woman should know
what she can and cannot do for love.
Every woman should know
how to live alone, even though she doesn’t like it.
Every woman should know
who can she trust?
and who doesn’t,
and why you shouldn’t be offended by all this.
Every woman should know
where to go,
to your best friend's kitchen,
or to a magical refuge in the forest,
to calm the soul.
Every woman should know
what she can and cannot do in a day,
per month and per year.
Every woman should have
a youth she would leave behind without regrets.
Based on materials from: americanbusinessguide.com
- Read also:George R.R. Martin once wrote: “The reader lives a thousand lives before he dies. A person who never reads lives only one life.”
Elon Musk, CEO of SpaceX and Tesla Motors, is convinced that reading is the fastest way to learn. The Chromeo duo spend most of their time in the library, as do business tycoons Warren Buffett and Charles Munger, who can spend entire days doing this activity.
Reading alone cannot guarantee success, but most successful people share a love of words.
But the most interesting thing is how they read. They don't just absorb words, but try to turn new knowledge into action. That's why they need to retain information in memory, which is difficult even for the brightest minds.
Ask yourself if you can retell the content of an article that you read literally 10 minutes ago. What about that biography you had trouble finishing last month? How many novels have disappeared from memory as soon as you put the books aside?
Chances are, like most people, your memory abilities are much lower than you would like. It doesn't matter how much you read compared to how little you remember. And in this respect, you have more in common with Guy Pearce's character in Memento than with Bradley Cooper's character in Dark Areas.
Therefore, we suggest that you radically change your approach to reading in order to learn to remember as much as possible and apply the acquired knowledge in life.
1. Define your goals
In order to learn anything, you must first understand why you are reading. Your goal, your main task should be your guiding star. It will protect you from useless information, such as articles with enticing headlines or trivial “interesting facts.”
olly18/Depositphotos.comThe goal will guide you to useful information and promote the development of reading preferences. By understanding the underlying purpose, you will stop reading mindlessly (even though you sometimes want to). We have already written about the need, and defining your goal is the first step on this path.
Which books to choose? In a nutshell, everything that suits your purpose and interests. The main thing is to set priorities and manage time wisely.
For example, your goal is to achieve a promotion in the sales department. This means you must be able to sell and manage people. First, you read the best books on sales and management techniques, and in addition, books on psychology, self-development and motivation. This will help you avoid clicky articles with outdated sales theories and popular business books that contain little to no useful information.
Your goal of getting a job will help guide you through different books. When you finish reading about sales and psychology, your goal is to study the biographies of the best salespeople: you will want to understand how they managed to achieve success. Or you might want to learn how to manage office politics or work for your brand. Your North Star will keep you on the right path.
What about studying for the sake of studying? Curiosity is also a great reason to read, as long as it doesn't interfere with your main goals. For example, if you're planning to improve your marketing knowledge in the next three months, but spend 100% of your free time reading about diving, it's hardly a good use of your time. But if you spend 75% of your time reading about marketing and 25% about diving, it is not only safe for your interests, but sometimes even useful.
But regardless of your goals, constantly review your information diet menu as if you were on a real diet to make sure you're getting all the nutritional materials you need.
2. Be involved in reading
Reading is more of a conversation than a lecture. When you read someone's words, you enter into a silent dialogue with the author. You can carry on a conversation and remember the information for years, or you can let the author finish the book and then let the words fade from memory. The best way to learn is to have a conversation.
So when you read, don't let your eyes just skim the pages. about the material. Highlight or mark pieces of text that seem important or controversial. Make connections with books and articles you've already read. Write down your questions, your ideas, your impressions. If you are having difficulty with something, take notes. Learn more about working with notes.
By interacting with the material, rather than just passively absorbing information, you conduct an internal dialogue, thanks to which you will remember much more.
3. Don't read quickly
In the age of efficiency, we try to master information as quickly as possible. But reading takes time. All the benefits of it do not appear immediately, usually after reading a significant part of the book.
Reading speed is a skill that can and should be improved to perfection. But the ability to quickly absorb words by processing basic information comes with experience, by itself. Your brain will process language and ideas faster the more often you interact with them. So first, remember your main goal: do you want to add a book to your checklist or actually learn something new?
Another benefit of reading is that you enjoy the process. Without hackneyed philosophy, the highest goal of life is joy. Some ideas are too important, too much involved, to skim over them. Remember that your goal is to learn, not to read as many books as possible.
4. Choose the format that suits you
Choose the format that suits you best and that best suits your goals: paper book, e-book or audio.
shandrus/Depositphotos.com For some people, the main way to obtain information about the world around them is through auditory perception; they are called auditory learners. And for them the most preferred format is audiobook. While some people fall asleep listening to an audiobook, as if at a lecture, others, on the contrary, find it more convenient to perceive information by ear. The audio format provides more opportunities for reading on the move (while you are traveling by train or in a car or working out in the gym) and is indispensable for people who are too mobile and cannot sit in one place for a long time with a book in their hands.
EBook has a number of advantages over its paper counterpart. A reader or smartphone with a reading app is more compact than a bookcase. The electronic version is several times cheaper, because the lion's share of the cost of a printed book is made up of paper, printing and transportation costs. The long publishing process is shortened, and the book reaches the reader sooner. In addition, it has become easier to get any book. It is unlikely that residents of large cities have encountered such a problem, but in regions where not everything is going smoothly with the book infrastructure, this is relevant.
But reading is a strain on the eyes. And even the most modern electronic displays tire your eyes faster than traditional books. The night mode and the ability to adjust the backlight do not help. Electronic ink is good in this regard, but even it is far from perfect.
There are also certain psychological barriers associated with reading e-books. We are accustomed to reading quickly from the screen - our eyes jump from line to line, looking for the most important thing, skipping entire paragraphs. Therefore, when you open the e-reader, it’s difficult to quickly change your mind, your attention wanders. Reading printed book always more thoughtful and measured.
5. Record and review
Comprehension is key and shouldn't stop once you've finished reading a book.
Referring to your favorite passages from time to time is the best way to retain the most important parts of the book in memory. This will help you put the lessons into practice when the right opportunity or idea arises.
So when you finish reading a book, go back to the passages that resonated the most and take notes. To organize your notes, you can use Evernote - a simple and convenient tool in which you can add tags, which means you can easily find the note you need. Or just keep a notebook or journal.
lofilolo/Depositphotos.com Whatever tool you use, remember that you will need to refer back to your notes later, so be sure to think about a system of tags and headings. A simple system is suitable: who said what the quote, article or book is about, topic, and so on. It will be easier to find the desired passage later.
6. Process and analyze
Few people have excellent photographic memory. If you can't brag about it, over time you will forget most of what you read. Therefore, as they say, repetition is the mother of learning.
Relearning is a natural and necessary part of any learning.
Writer and business coach Ramit Sethi recommends an interesting technique: every 4-6 weeks, he sets aside 40 minutes to review his notes and annotations for books and articles. It doesn’t matter when the note was made: a month, a year or three years ago, Ramit selects those notes that are relevant to the topic of what he is currently working on.
Books cannot remind us of themselves. Therefore, you have to remind yourself what knowledge you need to refresh when plunging into a new topic.
Develop a system for checking your records. For example, do a monthly review of the latest notes or select by tag those that you will need in your work, for self-development, or for building relationships with other people. You can analyze notes sequentially or randomly.
7. Put new knowledge into practice
You follow our advice, and you have accumulated a large store of knowledge. A logical question arises: what to do with all this material? Of course, put it into practice!
And you need to start with the right questions. Ask yourself: do you agree with what you read or do you think the author is mistaken? What makes the text you read so special? Why does the author raise this problem? How do his arguments relate to your personal beliefs? Do you have any questions? Are you interested in the book? By honestly answering such questions, already in the process you yourself will understand how you can use new knowledge to your advantage.
minervastock/Depositphotos.com The results of an unusual study in a psychology book can be shared with colleagues to make meetings more productive. A sales technique you don't agree with could be a discussion point at work the next day. A well-written text about friendship will inspire you to reconnect with an old friend. Or maybe you can't figure out what you think about something you read - this is the start of a fruitful discussion with friends.
The key question guiding this process is: “Why?” Why does a book move you to action? Why do you agree or disagree? Answering all these “whys” will help you get closer to answering the question “How to use the material in life?”
If you hear about a new marketing concept, take five minutes and think about it. Why she works for someone and How it can be used in the work of your company. If new questions arise or you notice gaps in your knowledge, keep looking for new sources and repeat this process over and over again.
And further. When you use knowledge in life, write down the results and conclusions.
8. Collect and Share Books and Articles
With the right approach, reading can change your life. And sometimes - the lives of people around you. So many great ideas collecting dust on the shelves!
Post notes on your blog. Valuable ideas can support others and be useful in their work and life. In this case, your goal is not to look smart, but to extend the life of the ideas that helped you.
Work is a good place to share your ideas. You can establish cooperation with colleagues, tell them about research results, share excerpts from books, and expert opinions. Most don't do this at work, making any knowledge exchange an exceptional event.
Despite their apparent simplicity, each of these tips can seriously change your approach to reading and the amount of material you absorb. Follow your curiosity, solve problems, read with purpose. Conduct a mental dialogue with a book or article. Take notes and refer back to them constantly. Think about how you can use the lessons you learn in your life. Share your finds with friends, family and colleagues. And then you will see how much useful you take from every book, blog post and article.
Remember, knowledge is potential. But to implement it, you need to remember and use knowledge. So read with pleasure!