Almost a hundred years of impeccable operation of the plant helped it win the trust of customers in the quality of its products and appreciate the work of jewelers who keep up with the times. Today, the Moscow Jewelry Factory offers products made from precious and semi-precious metals and stones.
Range
- Hairpins, frames, brooches and other women's accessories.
- Men's accessories - tie clips and cufflinks.
- Men's and women's watches.
- Jewelry.
- Diamonds at market value.
Price policy
The Moscow Jewelry Factory has its own discount program, participants of which have the opportunity to purchase products of a certain category with discounts of up to 25%. To participate in the program, it is enough to purchase the plant’s products in any store in Moscow or any other city where there is a MUZ retail chain and receive a discount card.
In addition, there is a special birthday discount, which allows you to get a discount on your birthday at any MUZ store, whose addresses can be found in the company’s online store, on a special page on the website.
About company
Moscow Jewelry Factory (Moscow)– a store where you can buy jewelry produced by the company of the same name. The plant has existed since 1920, and since then has been constantly expanding its range. Today it is a modern company whose stores offer jewelry in a wide range of prices. Since 2010, an online store has been successfully operating with the ability to deliver goods by courier or to a selected retail store.
Catalog
Catalog The Moscow Jewelry Factory company (Moscow) is an online tool with which you can not only familiarize yourself with the assortment and prices, but also order jewelry without leaving your home. You can also pre-select several models by writing down their article numbers, and try them on in a retail store and see them “live.”
The catalog contains a complete list of products and their prices. On the page of each jewelry in the catalog you will find: description, technical characteristics (weight, stones, fineness, etc.), photographs, information about available sizes and availability in the stores of the Moscow Jewelry Factory in Moscow. This will help you make your choice and save a lot of time.
It is considered good form to start an article with the fact that the Moscow Jewelry Factory (MYUZ) is the absolute leader in the Russian market. This is understandable, because the industrial “giant” of the industry simply cannot help but be at the top, regularly topping the ratings and winning in various categories. The domestic jewelry industry developed non-cyclically, sometimes accelerating incredibly, sometimes slowing down sharply. And MUZ has been afloat for almost 100 years, maintaining its production at a high level that allows it to remain a leader even in the years of the most difficult financial crises.
The range of gold and silver jewelry offered to customers is becoming more and more extensive every year. Classic models are complemented by modern elements, and for young people the company develops special collections that are distinguished by an innovative approach and extravagance. It is the strategy of the ideal combination of past and present that gives such an amazing result, keeping the Moscow Jewelry Factory in a leadership position for more than one decade.
Today's online catalog of the MUZ contains more than three and a half thousand models of jewelry, and each piece is made of high-grade precious metal and is also inlaid with precious stones. Such diversity significantly complicates production, but at the same time gives every buyer a real opportunity to find a piece of jewelry that fully satisfies all needs and requirements.
The Moscow Jewelry Factory is a trendsetter in the jewelry market. The long history of its existence allows us to evaluate all innovations in the industry from the standpoint of quality and craftsmanship, therefore, every verdict of the company is perceived as an axiom, which either “green” newcomers or experienced professionals undertake to challenge. But, as can be seen from practice, most of the MUZ’s forecasts come true, so there are fewer and fewer people willing to argue every year.
Jewelers of the Moscow Jewelry Factory easily adopt the experience of their foreign colleagues, regularly introducing into production all innovations in the production of gold rings, bracelets and chains. Particular attention is paid to both classic categories (earrings, rings, brooches, pendants) and jewelry of a “non-mass” nature (piercing earrings, cufflinks, key chains and hair clips). The unique design of each piece of jewelry is thought out in detail and implemented in the shortest possible time. Therefore, in the plant’s catalog you can see all the new products of the current season, without waiting for others to start developing similar models.
An entire department is involved in tracking fashion trends at the Moscow Youth Museum, which speaks of its high-quality and well-coordinated work as a whole. As soon as the direction of production of one category or another has changed in the jewelry industry, the Moscow Jewelry Factory is already developing its own new items, which very soon appear in the catalogs of its many stores, as well as in the online catalog on the company’s official website.
Adjusting the assortment depending on customer preferences allows us to offer customers exactly what they require in each region. There is no generalization in the work: the company’s managers are sure that this is a path to nowhere. Only a clear focus on consumers allows the company to remain profitable even in the most difficult moments.
The most in demand today are gold products with diamonds, so the plant has chosen this production line as a key one. Gold rings with diamonds, chains and bracelets, earrings and pendants are decorated with diamonds of different characteristics, and buyers already choose the jewelry that best suits them. The cost of diamond jewelry from the Moscow Jewelry Factory is one of the most realistic. And all because the company practices “full cycle” production. This means that there is diamond mining, cutting into diamonds, jewelry production, and quality control. All this is complemented by a wide retail network of 300 stores and a huge online catalog, which is becoming increasingly popular among customers. All these advantages, when added together, allow us to create unique commercial offers for customers that no other jewelry company has. In the jewelry of the Moscow factory, excellent quality is mixed with exclusive design, and first-class precious stones with ideal processing of precious alloys. And at the same time, the company’s pricing policy remains quite adequate due to the absence of intermediaries (especially considering the existing markups of competitors).
History of the development of the Moscow Jewelry Factory in detail
The older the company, the more interesting its history. This happened with the Moscow Jewelry Factory, which even in the most difficult years managed to take risks and “drink champagne.” The company originates from the Moscow Jeweler artel, created at the beginning of the last century. In the sixties it was renamed and became the Moscow Jewelry Factory (abbreviated MYuZ). Many people know it as the Jewelry Factory on Nagatinskaya, at the Soviet registration address of the building - Nagatinskaya, 5.
Today MUZ is part of the Ruiz group, which is engaged in the production of jewelry, diamond mining, and their processing. The group has assets both in Russia and abroad. In 2009, the main production of MUZ was transferred to Perm, where the company's main capacities are concentrated. The main specialization of the factory is gold jewelry with diamonds, but experienced jewelers also work with other jewelry inserts.
Mass production is concentrated in Russia, but individual orders and exclusive jewelry are made in Italy and Hong Kong, where the company also has branches.
The retail network of the Moscow Jewelry Factory is among the top five. The number of retail outlets is already approaching three hundred, which are geographically located in 100 cities of the country. And MUZ does not stop there, although in recent years the Internet trade direction has actively begun to be developed. An online catalog was created, which included the best models, and every season its pages are replenished with new gold earrings, bracelets and rings.
The plant operates as a franchise, providing its brand to partners who help promote the brand in the market of Russia and neighboring countries. Each diamond included in a piece of jewelry under the MYuZ brand has a quality certificate, and this became possible thanks to the plant’s inclusion in a diamond mining holding. The Moscow Jewelry Factory offers its customers a unique opportunity to buy back previously purchased diamonds. Moreover, prices are based on the exchange’s assessment, which makes such a return quite profitable for the client.
During the financial crisis, other Russian jewelry companies moderated their ardor a little and did not take any drastic steps to improve their business and increase sales. MUZ was not afraid to do the opposite. And ultimately he won. The network is constantly growing, covering the territory of both Russia itself and neighboring countries. Moving from the capital to Perm was not cheap, but it was worth it. And then the buyback buzz started. No one had ever done this before, but the jewelers, confident in the quality of their own goods, were not afraid to announce the start of the promotion. But diamonds are not shares, so most buyers are in no hurry to part with their gems, but prefer to buy a few more gold items with diamonds in order to invest their funds profitably.
Selling huge quantities of diamond jewelry, MUZ is the only company without huge debts and loans. For all other players in the jewelry market, the situation is more dire, since even huge incomes are not able to completely rid enterprises of bank loans. While developing retail in 2006, General Director Denis Adamsky spent a lot of time visiting financial institutions, but today the situation has changed dramatically, and the plant can easily repay a loan to Sberbank in the amount of 300 million rubles in one season.
Earrings remain popular among types of women's jewelry. Modern jewelry fashion allows you to experiment with them: wear them symmetrically in pairs, or on one ear - one model, and on the other - another, or several pieces - in one ear, for example, studs together with cuffs. You will find everything for your bold experiments in the MUZ catalogue.
Gold, platinum, silver and precious stones
The catalog is based on gold jewelry of 375, 585, 750 samples. The assortment includes not only classic models made of red, white and yellow gold, but also original options. Diamonds, sapphires, emeralds, jewelry stones, pearls, Swarovski crystals, and enamel are used as inserts. Also here you will find gold earrings without inserts.
Other noble metals - platinum and silver - are less represented, but you can also find silver and platinum jewelry in the catalog.
From studs to cuffs
The catalog contains more than five thousand models, so every girl can choose earrings to suit her taste:
- carnations (studs);
- rings;
- long earrings, including threaded earrings;
- ear cuffs;
- single earrings.
Close attention is paid to the reliability of locks. English, French, pin fasteners are designed for repeated opening and closing. In addition, since the locking part is in direct contact with the earlobe, it is also made of gold-containing alloys.
Stylish collections
The models are combined into luxury collections. Our pride is “Precious Heritage”, which presents jewelry that refers to the majestic era of the Romanovs. Each of them is like a work of art: the shimmer of diamonds emphasizes the beauty and grandeur of the precious stones.
Fans of emeralds, sapphires and rubies should pay attention to the Empire collection: here diamonds also serve as a brilliant backdrop for these precious stones.
The “Children’s” and “Mother’s Daughter” lines include stylish gold jewelry with enamel and earrings for paired looks of mother and daughter. Color brilliance will impress with the brightness of the stones. Original cuffs and other trendy models are Fashion.
In MUZ stores you can buy earrings from any collection. Also note that prices have been reduced by up to 60% on many models.
Delivery of orders from the online store is carried out to the MUZ brand salon selected during checkout.
The ring is the most common and varied piece of jewelry in terms of designs. There are many varieties, some with symbolic meaning, such as engagement and wedding rings. Take a look at the MUZ catalog to choose the right model.
The lineup
Our catalog contains so many options for jewelry rings that it’s easier to use a filter to find what you want:
- women's, men's, children's;
- everyday, wedding and engagement;
- models made of gold, silver, platinum;
- jewelry with inserts and without stones.
The size range is represented by popular and rare sizes: 14, 15, 23.5 mm.
Designs
The largest group is jewelry in gold. To create them, gold-containing alloys of different samples and colors are used. Particularly interesting are models that combine white and red or white and yellow gold. Jewelry without inserts has a smooth shank - as a rule, these are wedding rings - or are decorated with a diamond cut, engraving, or openwork filigree.
Models with diamonds and other precious or jewelry stones are in highest demand. In addition, we offer original rings decorated with enamel, glass, mother-of-pearl, and synthetic inserts (Swarovski crystals, cubic zirconia).
Modern technologies are used in the design of jewelry, for example, by rhodium plating, the noble metal is given additional shine. In the catalog of our online store you can choose a wide or narrow ring with a plant or floral motif, cocktail jewelry with a complex eye-catching design, and laconic models.
Collections
Gold wedding jewelry is presented in the Solo 1920 and Infinite love collections. Unusual models (phalanx, two fingers) - this is the Fashion line. The luxurious Empire, “Precious Heritage”, “Trilogy” collections are timeless classics, and you can pass on jewelry from them to your children.
The “Men’s” collection allows you to choose a signet for a successful man. And “My First Diamond” will open the beauty of the jewelry world for girls.
The MUZ collections include both inexpensive rings made of silver or gold without stones or with cubic zirconia, as well as luxurious jewelry with diamonds, emeralds, and sapphires that will never lose their value. We offer to buy jewelry up to 300,000 rubles. To do this, place an order on the website and pick it up at any MUZ brand store. In our stores you can purchase a jewelry ring at prices reduced by up to 60%.