How to open a dental office: calculations and risks. How to open a dental office

One of the most profitable businesses of our time is the provision of dental services. Private dental offices have always been and will be in demand. Therefore, many entrepreneurs are interested in the question of how to open a dentistry. So, what is needed to start your own business in this direction?

Looking for a place

Having thought about how to open your own dental office, you first need to find a premises. After all, without it, you won’t even be given permission (license) to start doing business. There are two options here: either buy or rent. There are enough pros and cons for both.

So, for example, when buying a property, you will be an independent businessman who does not depend on the rise and fall of the landlord’s mood. And finding a suitable area for rent is not so easy. Well, for example, the premises must have electricity, heating, water and sewerage. You can’t live without this today, and doing everything yourself is very expensive.

Therefore, the conclusion suggests itself: it is still better to buy premises for a private dental office. But there is also a stumbling block here - this requires a large amount of money, which many simply do not have. If you have the required amount of funds, then you can’t go wrong with your choice.

The following tips will be relevant for both buying and renting premises.

Firstly, try to have it located on the first, or maximum second floor.
Secondly, if you want your business to bring good profits, then look for a place where people hang out. After all, if you open a dental clinic on the outermost street of the city, you are unlikely to receive visitors.

If you buy an apartment, then, accordingly, it will be a living space. Therefore, before opening a dental office, you will need to convert it into a non-residential one. Here you can go two ways: either do it all yourself (cheap, but troublesome), or entrust it to a company that provides similar services (expensive, but a little faster).

Required area for a clinic

According to the requirements of the SES, one dental unit requires at least 14 square meters. meters of space. When planning more jobs, add another 7 square meters. meters for each. To this add a bathroom (5 sq. m.), a room for business activities (5-10 sq. m.), a reception area with a patient waiting area (20 sq. m.) and, if necessary, a diagnostic room (12 sq. m.). Therefore, calculate in advance what total area for work is needed. In addition, keep in mind that in the future you may want to expand your business, and you will need much more space.

Room decoration

Before you open a dentistry, and after you have rented and purchased business premises, you need to think about renovations. The main thing here is not to rush and calculate everything thoroughly. The main thing to do is to connect all the necessary communications (electricity, water and sewerage) to the dental chair.

There is no point in saving on the decoration of the premises, since many patients can evaluate the quality of the services provided based on this principle. On average, repairs will cost you 4500-6000 rubles per 1 sq. m. meter.

How to open a dental office: collecting documents

This part of the business project is the most troublesome. Well, firstly, you will definitely need a dental license, which can take quite a long time (up to a year) to obtain. Secondly, you need to obtain permission to start work from a large number of different authorities (fire department, architecture department, district administration, SES, etc.).

A little more about the license. What you will need to obtain this document:

certificate of ownership or lease agreement for the premises in which dental services will be provided;
conclusion of Rospotrebnadzor that this premises meets all sanitary requirements;
certificates of conformity and registration certificates of existing dental equipment, as well as an agreement with the company that will service it;
various documents confirming that the medical staff of your clinic have appropriate education and qualifications;
many other papers.

A dental license will cost you approximately 1,500-2,000 rubles. Of these, 300-700 rubles must be paid for consideration of the application to receive it and from 1000-1500 for the document itself. But, as practice shows, in order to somehow speed up the registration process, it is worth contacting a qualified lawyer. And his services, of course, are not free - about 25-40 thousand rubles! And if you are satisfied with both the authority of the law firm and the cost of services, include these costs in your dental office business plan.

By the way, if your dental office has a surgical, plastic or children’s department, then a license for these types of dental activities will have to be obtained separately.

The right to provide services is issued for 5 years. But if you violate any of the conditions under which it is issued, the license may be taken away. Such cases include even an incorrectly filled out sterilization log.

Purchase of equipment

The next point that concerns all entrepreneurs who do not know how to open a dentistry is the cost of purchasing all the necessary tools for work. This part of the project is the most expensive. For example, according to the licensing requirements for dental clinics, the most necessary equipment includes:

dental chair, the cost of which can vary from 180,000 to 400,000 rubles;
apparatus for sterilizing instruments - from 150,000 to 230,000 rubles;
consumables and accessories for the dental office, which will need to be purchased as they are used - from 50,000 to 100,000 rubles for each dental chair;
tools (for one workplace) – from 50,000 to 80,000 rubles.

Additional equipment and interior items include:

Staff

Before opening a dental office, you should think about selecting doctors. The main condition under which you must hire them is a diploma in medical education and a certificate that allows you to engage in this activity.

You can regulate the number of doctors yourself. So, for example, if the office work schedule is daily from 8 am to 8 pm, then it would be rational to hire 3 people.

Many people are probably interested in the question of what a dentist’s salary is. There is nothing to hide here - with at least three years of work experience, he should receive at least 25-40 thousand rubles per month.

Each doctor must be “attached” to one assistant who will help him during the reception of patients and sterilize instruments. His average salary is about 10-15 thousand rubles.

In addition to these workers, you need to hire a nurse (one or more), whose tasks will include cleaning the installation after seeing the patient, as well as the rest of the room and disinfecting the walls, floors and ceilings once a week. The fulfillment of this last duty requires strict control, since Rospotrebnadzor employees will analyze air samples every month in your clinic.

Alexander Kaptsov

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Dentistry is considered a highly profitable business. This situation did not arise yesterday; it is typical for any time. The conclusions of many analysts are clear: the business owner and his hired staff receive a decent income. What is needed to open and operate a dental office? How much does it cost to open a dentistry from scratch? How to draw up a business plan with cost calculations?

Dental services: studying supply and demand

The demand for dental services in Russia is quite high. Against this background, there is a steady increase in demand. This fact is not surprising. Impeccable teeth have always been considered an indicator of beauty and excellent health. Of course, the exorbitant increase in the number of private clinics recorded in the last decade of the last century has somewhat subsided. Nevertheless, the private sector in this area is actively developing, expanding the list of services provided. For example, in Moscow, private dental practice accounts for almost 50% of the total number of dental services provided, in Samara - up to 60%, in the Kaliningrad region up to 80%, and so on.

According to statistics:

For a city with a population exceeding 50,000 people, it is typical to have one private clinic or several dental offices.
In larger settlements (up to 1,500,000 people), there are on average 100 such medical institutions.
There are at least 500 of them in the capital and Northern Palmyra.

If we turn to the analysis of specialists regarding those in need of dental treatment, then 50% of patients or more are ready to be treated for a fee.

What types of organizations are there on the dental market where Russians have their teeth treated:

In state and departmental clinics

Their main purpose is to serve low-income citizens. They are characterized by outdated equipment and low-quality consumables. Additional services are provided for a fee. In professional terms, this sector is called a kind of talent forge that replenishes private offices.

In private clinics of various categories (higher, middle, economy)

The class of dentistry is determined by the level of equipment, design, and qualifications of numerous personnel. This segment provides the full range of dental services - diagnostics, therapy, surgery, and so on.

In private dental offices

As a rule, they are located in small rooms of up to 30-80 square meters and have no more than two dental units. The range of services provided is smaller than in clinics. However, it is difficult to do without contacting a specialist in cases where a preventive examination, teeth whitening, treatment of gums or pulpitis, etc. are necessary. This is the front line of activity for a good private dentist. That's why a real professional always has a job.

From a business owner's point of view:

Private clinics are characterized by: high attendance and, accordingly, high profitability. For example, the average monthly net profit from 15 offices located in a room on an area of 200 m² is 1,150,000 rubles. Opening a multidisciplinary medical institution involves considerable financial expenses (several tens of millions of rubles), obtaining independent licenses (separate licensing for each type of activity), recruiting a large staff of specialists, organizing structural divisions and other issues.
Opening a dental office is easier in every way and the initial costs are much lower. It is not difficult to organize the work of two doctors involved in dental treatment (sometimes tooth extraction) and hygiene procedures. It is not even necessary to purchase an X-ray machine. Clients can be directed to the nearest clinic for an image. Of course, the availability of prosthetics, implantation and orthopedics services significantly increases office attendance.

What documents are needed to register and operate dentistry from scratch?

It is most convenient for an entrepreneur recruiting a staff of specialists to register an LLC. If the business owner himself is a dentist and expects to see patients personally, then the best option is individual entrepreneurship (IP).

The next step is to obtain a license:

When registering as an individual entrepreneur, a license is obtained by a specific individual - an individual entrepreneur.
If you have LLC status, employees who have the necessary experience and education are licensed.

Attention . The license to practice medicine specifies the specific premises. Accordingly, registering a business presupposes the presence of space already prepared for work, that is, the purchase or rental of real estate, repairs, and so on.

The fact of business registration is confirmed by relevant documentation received from the tax authorities, the pension service, the Compulsory Health Insurance Fund (MHIF), and the Social Insurance Fund (SIF).

Doing business is also impossible without a bank account, a seal, a book for recording income and expense transactions, and a cash register registered with the tax service.

List of dental office services and approximate price list: what services can dentistry provide?

An approximate price list for a dental office may look like this (the main items are indicated):

Type of service	Price, in rubles
Consultation with a doctor to determine a treatment plan	300-500
Hygienic measures (removal of plaque, tartar)	2 000- 3 500
Whitening	9 100/19 100
Removal of a tooth	1 900- 7 900
Prosthetics per unit
Metal-ceramics (price of the pin is not taken into account)	from 13 000
Zirconium dioxide crown	from 18 400
Removable denture	from 14 900
Implantation
Implant with installation	19 100- 41 000
Price of a metal-ceramic/zirconium dioxide crown for an implant	26 100/30 000
Treatment
Medium/deep caries + photopolymer filling	from 2 900/3 400
Pulpitis + tooth restoration	from 7 900
Periodontitis	from 8 400
Root canal	from 3 900
Pediatric dentist services
Therapeutic collaboration	from 550
Cost of caries/pulpitis treatment for one milk tooth	from 1 900/2 400
Cost of removal/silvering for one milk tooth	from 750/180
Hygiene measures	from 1 500
Inspection + certificate of sanitation	from 450

The list of the above services can be shortened or expanded. However, when setting prices, it is important to understand that the cost of dental services is influenced by the following parameters: the price of consumables and equipment, as well as the costs of high-level service. In any case, prices cannot be low. In addition, taking into account many factors, one should not lose sight of the quality of the services provided, including the professionalism of doctors, which fully justifies the considerable cost of treatment.

Choosing a room for a dental office. Requirements and permissions

The most suitable location for a dental office is in business or residential areas.

Additional selection criteria:

Proximity to public transport or metro stops.
Availability of free parking spaces.
Location on the first floor. In principle, it does not matter what the building will be (residential or administrative).
It is imperative that the selected areas comply with the requirements of the services responsible for sanitary and fire safety.

Sometimes it is quite difficult to find the appropriate object. Therefore, the best option is to perform redevelopment. True, costs increase and another risk appears - the landlord’s refusal to renew the contract. Which naturally results in the issuance of a new license for another premises and a new round of paperwork and expenses.

There are two safe ways:

Long-term type of lease with the right to buy the leased area.
Acquisition of premises. The only downside here is the high costs at the start.

For reference . The residential property is subject to transfer to the category of non-residential premises. Among other things, the redevelopment is accompanied by the preparation of technological and architectural projects with subsequent approval by city services (fire, architectural, consumer supervision). It is better to entrust this part to approval professionals.

The selection of premises begins with a clear business plan, which indicates the layout of the future office (how many workplaces, what equipment will be located and where) taking into account the future expansion of activities.

List of basic consumer supervision requirements for dental offices:

One dental unit is located on an area measuring 14 square meters.
Each subsequent installation involves an increase in footage by 7 m².
Three-meter ceilings.
The maximum room depth is 6 meters.
One-sided daylighting option.

Thus, one workplace requires an area of up to 30 m²:

Dentist's office (14 m²).
Hall (10 m²).
Bathroom (5 m²).

When planning to expand activities, the following criteria apply:

Six “squares” for a sterilization room, if the number of dental units exceeds two units.
For the X-ray room 11 m², for the darkroom another 6 “squares”.
For other rooms (children's, orthopedic and others) 15 m².
For a warehouse, toilet, administration - 30 “squares”.

After completing the redevelopment of the premises, putting it into operation and recruiting personnel, permits to carry out activities should be obtained from the following authorities:

In consumer supervision.
Fire inspection.

You should also not lose sight of obtaining a license to conduct medical activities in the selected premises.

Equipment necessary for operating a dental office

What is it that a dentist’s work is unthinkable without, or what equipment is included in a dental office:

A dental chair in a four-arm design (this is the minimum). The sleeves are used to connect a water-air gun, a micromotor with various tips, a turbine, and an ultrasonic scanner that removes tartar and plaque. Average cost from 350,000 rubles. Monthly service price from 3,500 rubles.
Solar-curing lamps. Their price starts from 11,000 rubles.
Apex locators are electronic devices that determine the length of the canal in the tooth root. This equipment costs 32,000 rubles.
Autoclave for processing instruments – 61,000 rubles.
Sterilizer – 33,000 rubles.
A radiovisograph is an analogue of an X-ray machine. Its cost is comparable to a dental chair - about 260,000 rubles.

The approximate cost of equipment is in the range of 500,000-600,000 rubles, if the purchase of a visograph is postponed until the future.

Materials and equipment for work in dentistry

The technical base is supplemented with equipment and consumables:

Replaceable and additional tips. This is a kind of insurance against malfunctions. Price from 4,600 rubles.
Filling compounds, hygiene and chemical products. Costs from 5,000 rubles.
Dental instruments at a price of 35,000 rubles.
Cabinets in which instruments and medications will be stored - 75,000 rubles.
Other furniture (table, chairs, wardrobe, sofa, chairs for visitors) – 56,000 rubles.

The total comes out to 180,000 rubles. Of course, saving on office furniture is acceptable.

Personnel for the operation of a dental office

It would be useful to remind you about a separate license for each area of activity, about the high qualifications of doctors and the compliance of staff with the necessary criteria:

Availability of special certificates (therapeutic, surgical, etc.) depending on the doctor’s specialty.
Providing an intern and resident diploma.
Proven five years of experience required (minimum).

Mid-level employees with appropriate medical education can also be included in the staff. They, as a rule, assist doctors and perform hygiene procedures.

Attention . Based on the norms, the maximum working day for a dentist is six hours and no more.

Thus, the full-fledged activity of dentistry with one dental chair is provided by personnel consisting of: two doctors, two nurses, a nurse and an administrator.

How to advertise a new dentistry: advertising and marketing a business

Launching information about the opening of a new dental office is carried out using the usual proven methods.

They mean:

Advertising in the media (in the free classifieds section).
All kinds of external advertising - a memorable sign, a billboard placed near the office, distribution of flyers in local shopping and entertainment centers, advertising at bus stops, in transport, and so on.
Creation of a website with a description of services, price list, patient reviews and other information. Promotion is facilitated by online appointments and online consultations with specialists.
Creating a page or group on social networks. Friends are often contacted in connection with the search for a good dentist. Of course, many have their own specialist, but there are moves, the dismissal of a dentist, or other reasons arise for going to a new dentistry. This is where an internet friend’s advice comes in handy.

A few words about e-mail marketing, it is good when working with the client base and site visitors:

To notify you about special offers and promotions.
To inform existing clients of the need to undergo routine inspection. This increases “repeat sales.”
To send newsletters. For example, a new “super” device was purchased or a new “extra class” doctor appeared on staff.

Teeth can get sick at any time, so it is impossible to do without the help of a dentist. Even if you have never had such problems, you should undergo a preventive examination twice a year. Thanks to this, you can keep your teeth healthy and beautiful.

Dental services

A good dentist will never be left without work. If you have the appropriate education and experience in this field, find out how to open a dental office and start your own business. This is a profitable business that will bring good profits.

Dental clinics offer different services:

Professional teeth cleaning;
Whitening;
Gum treatment;
Prosthetics.

In our country, dental treatment services are provided by:

State clinics. They are not very popular because such medical institutions are equipped with outdated equipment. State clinics sometimes employ good specialists who provide quality services for an additional fee;
Private dental clinics. They offer a wide range of services from diagnostics to dental surgery. There are small institutions that employ 3-4 specialists;
Dental offices. This is a small form of business providing dental services. Usually there is only one specialist and a nurse in the office.

Before you start, you need to calculate how much it costs to open a dental office. This will require a lot of effort and money, for which you will need to purchase various dental equipment and high-quality consumables. In addition, it is necessary to obtain licenses and other permits.

Registration

If you are a dentist and plan to personally provide treatment, you can register as a private entrepreneur. An entrepreneur who will recruit specialists can register an LLC.

A medical license is issued in the name of dentists who will treat patients. In addition, you need to register with the Compulsory Medical Insurance Fund, the Pension Fund and the Social Insurance Fund. After registration, order a stamp, open a bank account, and also create a special book in which income and expenses will be recorded. You will also need a cash register. It must be registered with the tax office. You will also need permission from the fire department. All documents must be submitted to the health supervision authority.

Selecting a room

The premises for the dental office should be selected according to the established requirements. Firstly, it must be on the ground floor, next to a transport stop. If this premises is in a residential building, it must be transferred to non-residential stock. The necessary documents and certificates must be submitted to the architecture department. After this, you will receive permission for redevelopment. Before opening a dentistry, all these documents should be completed, otherwise serious problems may arise.

Equipment

When choosing equipment for a dental office, remember that it should last for more than one year. Therefore, all equipment must be of high quality and meet established standards.

Necessary equipment:

The most important equipment is the dental chair. It should be equipped with a micromotor with tips, hoses for water and air, an ultrasonic scanner and a turbine. Water, sewage and air must be connected to the chair. If you are opening a pediatric dental office, make sure that the chair is suitable for small patients.
Replaceable tips. They will be needed in case of an emergency;
Compositions for filling teeth;
Hygienic and chemical products;
Dental instruments;
Sterilizer;
Autoclave;
X-ray installation and other additional equipment.

The most important thing is not to violate the standards of equipping a dental office, and then your business will be progressive and profitable.

Staff

To draw up a business plan for a dental office, you need to add staff salaries to the costs of equipment. Its size depends on the positions held. When selecting employees, pay special attention to their work experience and level of education.

To obtain a license to provide medical services, you must provide a special certificate, as well as intern and resident diplomas. Must have at least 5 years of experience in dentistry. You can hire a nurse with work experience and a diploma as a medical assistant.

The most common problems

Missing documents and licenses. To avoid large fines, you can seek help from specialists who know what the requirements are for a dental office. Order an audit from professionals. The report will indicate all violations in studies, measurements, documents and certificates.
Few clients. To avoid such a problem, you need to carefully select personnel. They must be highly qualified. In addition, the dental office must be located in an area without obvious competition. It is advisable to choose a densely populated area.
Lack of prestige. For a dental office to become popular, you need to invest a lot of money in advertising. Professionals should be involved in this matter. Equipment for the dental office also plays an important role. It must be of high quality and modern.
Inconsistency between quality and price. To ensure that clients come to you, constantly monitor the work of doctors and nurses. Order consumables only from trusted suppliers.

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Financial calculations

The business plan includes the following expenses:

Purchase of equipment – 600 thousand rubles;
Renovation of the premises - 100 thousand rubles;
Registration of licenses – 50 thousand rubles;
Salary to employees. Depends on their number and qualifications;
Communal expenses;
Communication, advertising.

The entire organization of a dental office will cost you 1–2.5 million rubles. But only if you don’t buy the premises. If the work is successful, the net profit will be up to 600 thousand rubles per year or more.

Prices for services

Many well-known clinics attract clients with low prices. But when a person comes for treatment, it turns out that he will have to pay hundreds of dollars for treatment. By misleading your customers, you only scare them away. Usually people trust those organizations where everything is simple and clear. Before starting treatment, you need to familiarize the patient with the prices and explain how much it will cost him.

Let's sum it up

Since a huge number of dental clinics are opened every year, we can conclude that it is quite profitable and even in a large populated area. Of course, not everyone offers a high level of service, so profits vary significantly between clinics. It is quite difficult to give an exact figure. From practice it is clear that with an average workload, a paid dental office can fully pay for itself in just one year.

How much does the equipment cost? How to write a business plan and avoid failures? You will get answers to these and other questions in this article.

A private dental clinic can bring a decent profit only with a competent approach to organization and development strategy. Advice from experienced entrepreneurs will help you avoid the most common mistakes.

Before we begin

The desire of a good and experienced dentist to open his own clinic or office is natural and logical. Freedom of action, decent payment for services provided are worthy arguments. But, organizing a thriving business requires a sober assessment of the initial data: competition, demand for services, required start-up capital, project implementation deadlines, payback and a host of other issues.

A business plan must be drawn up by a competent manager with experience in organizing dental clinics. An aspiring entrepreneur must think through the prospects for development, expand the number of services, formulate criteria for success and strategic goals of his brainchild.

Main risks

According to statistics, about 60% of new dental clinics close within 1.5 years of operation.

If the business plan contains only outlines from the doctor’s point of view and does not include an analysis by a professional manager regarding risks, real costs of organization, a marketing plan and pricing features, the new clinic will not be able to survive and achieve stable growth.

Any business aims to make a profit. But in the provision of medical services this should not become the main, much less the only, goal. Employees and partners who are united only by the idea of enrichment will leave for more successful competitors at the slightest difficulty. On the other hand, the mission to do good should not compete with the natural desire to receive decent payment for the services provided. A wise approach and balance in personnel policy, a common vision of strategic goals and reasonable distribution of profits will help avoid the collapse of the team.

It's very easy to lose your reputation. A medical error can ruin a business and cause a dentist to lose his or her license. Strict adherence to sanitary standards and adherence to the established treatment procedure in a private clinic are the most important tasks.

“Step-by-step instructions on how to open a dental office”

Location

The business or residential area you choose for your dental clinic does not play a special role. Look for a room nearby with metro and bus stops. Both an administrative building and an apartment on the first floor of a residential building are suitable.

Rent or buy? When answering this question, consider the following nuances:

Not all premises meet sanitary standards and comply with fire safety regulations.
The landlord may allow redevelopment of the premises. How much will be spent on major repairs?
A license to provide medical services is issued for the premises. If the lease term is short and there is a possibility of refusal to renew it, you will have to start all over again in the new premises.

Perhaps buying and redeveloping your own real estate will end up being cheaper?

Premises requirements

The premises, which are classified as residential, can be converted into non-residential. Savings in redevelopment and repairs are unacceptable. Order an architectural and technological project from a company with an impeccable reputation. All project documentation must be agreed upon:

with expert service;
consumer supervision;
architectural planning department;
fire supervision.

To comply with the standards, you will have to replace the sewerage and water supply, wiring and ventilation. All communications are laid under the floor and connected to the dental chair.

There are strict rules regarding dental office space. Before searching for premises, it is necessary to clearly imagine the layout of the premises, think about the location of equipment and utility rooms. Also, there are additional regulations in certain regions.

The general standards established by consumer supervision are as follows:

For one dental unit, the office area must be at least 14 m².
For each additional dental installation in meters, 7 m² is added.
Hall – up to 10 m².
Bathroom – up to 5 m².

When planning further expansion, take into account in advance and include in the project standards for other types of premises:

Sterilization room for the operation of three or more dental units – 6 m².
X-ray room – 11 m².
X-ray developing room – 6 m².
Offices: children's, orthopedist, orthodontist, implantology - 15 m² each.
Auxiliary premises – 30 m².

For patient comfort, it is advisable to provide a separate office for each chair.

Equipment

Equipment for a private dental office is the most expensive item of initial investment. The kit is formed according to sanitary rules:

A complete chair costs about $10,000, maintenance costs about $100 per month.
Radiovisiograph - about $8,000.
A set of additional replacement tips costs about $1,500.
Tools – $1,000.
Solar reflective lamps - over $300.
Apex locators – $1,000.
Autoclave for antibacterial treatment of instruments – $2,000.
Sterilizer – over $1,000.
Furniture and cabinets for drugs and tools - about $5,000.
Sealing compound, hygiene products and other chemicals – about $1,500 (with monthly replenishment).

The total is $31,400.

Personnel

At least one employee is required for each area of dental services on staff. To obtain the right to provide therapeutic services, your employees must have a certificate, intern and resident diplomas. Also, a minimum work experience of 5 years is required. If there is at least one employee on staff who meets these requirements, a license to provide services will be issued.

For full-fledged work, health workers with secondary vocational education are required. Holders of the Preventive Dentistry certificate have the right to assist doctors and provide hygiene services.

During the day, a dentist’s shift should not exceed 6 hours; similar standards apply to the work of nursing staff. When opening a clinic, immediately plan the number of employees to work in two shifts. Also, a full-fledged staff requires nurses and an administrator.

Documents and licenses

If you have the necessary education and experience, and plan to provide services yourself, you can register an individual entrepreneur. A license to provide medical services is issued only to a specific person.

If other licensed specialists will work in your office, it is advisable to form an LLC.

Registration with a pension fund is required, order a stamp, open a bank account and create a ledger.

Also, to issue checks, you must purchase a cash register and register it with the tax office. When purchasing a cash register, a service agreement is concluded.

After putting the premises into operation, obtaining an entrepreneur’s certificate, TIN and USRN, permission must be obtained from consumer supervision, fire inspection and health care supervision.

Marketing

A doctor with certain experience can obtain a license to provide dental services. Over the years of work, the dentist has formed a circle of regular clients. Ask grateful clients to recommend you by offering additional services or reasonable discounts.

Advertising, seasonal discounts and other dental techniques do not work or give the expected effect. The client will not come because of the promotion if his teeth do not hurt. A clear and financially reasoned demonstration of the feasibility of regularly visiting a doctor for preventive purposes can work. Show sincere concern for the client’s health - this always gives a positive result and contributes to the doctor’s popularity.

The patient is not always able to realistically evaluate the professionalism and cost of the doctor’s services. The price, in the patient’s opinion, is too high and will force him to look for a cheap clinic. The cost of services must be clearly formulated and described in language that a lay person can understand.

Summary

A private dental practice will generate decent income with competent management, the desire to provide services in the best possible way and constant improvement of service.

You can expect a return on investment within a few years. With stable operation, the yield is about 20%.