Is it really possible to make money on Instagram? Ways for a beginner to make money on Instagram without investment


This is an option for beginner artists, copywriters or photographers (you can add something of your own). Instagram is the best place on the Internet to position your photos, drawings and other creative items for the purpose of selling them.

What do I need to do? We take high-quality photos of the fruits of our activities, upload them to your account and sign them. Here you can indicate the cost of work or services (if we are talking about a photo shoot or custom painting).

Here, Instagram subscribers, their number and interests play an important role. If the account has already been promoted, then the first money can be received quickly enough. In other cases, you need to advertise your account, including in other social networks. networks or Internet resources.

Since photos are gradually moving further and further into the general feed, you can use the Inselly service - it allows you to turn your account into an online store.

Income from affiliate programs

To launch, you will need to register with any affiliate program (for example, “Instagram smm”), select and prepare photos and post them in your account with a link. Payment is made in the form of a percentage of the profit received for the sale of the partner’s services or goods or for how many transitions to his website were made from your account.

A caveat: to avoid blocking, you must first shorten links in special services.


Making money from popularity

This option is only suitable for accounts with a fairly large number of subscribers (from 3 thousand people). If you have a target audience, you can organize advertising of brands or services for a fee. The essence is the placement of photographs and a positive advertising signature under them.

You can earn both a small and a fairly significant amount from subscribers (it all depends on their number and interest in your account).

Earning money with likes

This method is suitable for beginners and allows you to get a minimum income. It's not bad as a part-time job, but it won't bring you big money. The average payment for one like on photos and posts is limited to an approximate amount of 5 cents.

The user must register on special exchanges, take and complete tasks.

Printing photos

Instagram is a social network that operates on the basis of photographs posted by users. Filters allow you to make photos very unusual and create original effects. You can organize your own business printing photo collages, printing images on T-shirts, souvenirs (pillows, mugs).

Most popular topics

You need to make your account visible. To do this, you need to choose a suitable topic that is interesting to many users.

The most popular topics: fitness and weight loss, fashion, active sports, yoga, psychology and relationships, food, pastime. It is better to choose what is close to you. Keeping records in accordance with the chosen popular topic will allow you to quickly gain subscribers, but there is a caveat here: the competition is too high. It is certainly possible to occupy your niche, but ideally come up with something unique - your own photographs, text.

If your account or community is well promoted, you won’t even need to look for advertisers - they will find you and write to you. Promoted resources on Instagram charge from $100 for placing one advertisement.

We found out on Instagram. All you have to do is decide which method is right for you, perhaps there are even several of them. Good luck and good income!


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For many, Instagram is associated with making money, but often the methods of monetization are not obvious. In any business sector, the basis of sales is communication. Potential clients often gather on social networks where they can buy your products or services, you just need to learn how to sell it correctly. In this review we will list all kinds of ways to make money through Instagram.

Business account development

You can sell not only other people's products, but also your own. To do this, you need to design your page and talk about the product. Instagram is great for people in the visual sphere. Analyze your activity and increase audience engagement. With proper account development, sales can only come from the social platform.

In the article “How to make money on Instagram from subscribers,” we talked about the amount of earnings from advertising posts for public pages, about creating various areas of activity for a personal blog: publishing books, holding events and consultations. And also about selling an account: who needs it and how to do it correctly.

How to make money as an SMM specialist

There are many courses on the Internet where you can gain the skills of an SMM specialist. In the era of social networks, this is in demand, and there are not enough people who know how to efficiently promote profiles on Instagram.
What a specialist can do:

  1. Analyze the current situation: what works in the profile and what is ineffective and it’s time to replace it to achieve your goals.
  2. Develop a promotion strategy for a specific profile: advertising, material, mass following, and more.
  3. Create a portrait of the audience for further filtering of mass following databases and for displaying targeted advertising.
  4. Maintain a content plan: distribute content by categories and types, search for and prepare material in advance, publish on time. And also monitor comments, answer user questions, resolve conflict situations, remove negativity, and remove spam.
  5. Formation of a brand image: how many positive and negative reviews it has. This also includes brand reputation and increased awareness.
  6. Find opinion leaders, collect a database, filter, get in touch, negotiate cooperation.
  7. Conduct competitions and promotions.
  8. Recruit an audience: mass following and mass liking. Follow target people and unfollow later. Like potential customers to attract attention. And avoid negative consequences from Instagram: blocking individual actions or banning your account forever.
  9. Analyze competitors. Understand the effectiveness of their ideas and improve your own.

Some SMM specialists also do other work that is not related to their direct responsibilities:

  • search for photographers;
  • writing texts for posts;
  • cooperation with the media;
  • organization of events.

How to start a career as an SMM specialist:

  1. Gain knowledge on promotion on Instagram.
  2. Find clients who will trust you with their projects.
  3. Regularly maintain accounts and perform your duties.

How much can an SMM specialist earn on Instagram? Salary depends on workload and knowledge. The market is not fully formed. If you do content and promotion in one account, it can cost up to 30,000 rubles per month. Calculate if there are several accounts - 3 or 5. The main costs are your time and the funds allocated for self-education in this area. The social network is constantly changing, and many new features are added every year, and the number of ineffective methods of promotion increases.

Creation of services and applications for Instagram

An excellent option for programmers who want to connect their activities with Instagram. In Google Play and the App Store you can find examples of applications for working with a social network, most of which solve a clearly defined task.
It will be more expensive to create and maintain a service, but the income from it will be greater.

Examples of services for Instagram:


There are also services for downloading photos, planning your Instagram feed, and reposting. Just look at your set of tools and you can already guess what problem you will help users solve.
Popular applications on mobile platforms:

  1. Download a photo from Instagram.
  2. View the avatar in an enlarged size.
  3. Create a collage.
  4. Cut one large picture into several parts.
  5. Tape layout.
  6. View non-mutual accounts.

How you can make money on Instagram as a programmer:

  1. Find a problem that you will solve.
  2. Assemble a development team.
  3. Start the service.
  4. Promote it.

Let's say you have developed an application that costs 200 rubles per download. Just 500 downloads per month will bring the project a profit of 100,000 rubles.
Look at the service tariffs. Let's assume a monthly subscription costs 500 rubles. 500 users per month is 250,000 rubles.
To calculate the costs of developing an application, you need to consider:

  • essential elements;
  • supported platforms;
  • number of hours for development;
  • design for the user;
  • command structure;
  • tasks not directly included in development: testing, analysis, design);
  • project support after implementation.

Approximate estimate: from 150,000 rub.

The development of the service will cost much more: from one million. This already includes salaries for the team, the cost of minimal functionality and a implementation period of several months. But simply developing a service is not enough - it needs to be regularly supported, bugs fixed, new features added, and user complaints listened to. This will cost from 100,000 rubles. per month according to approximate calculations.

Content to order

Another opportunity to make money on Instagram is to help with content creation. Photographers organize portrait or subject photography to create high-quality visual material. Earnings - from 3,000 rubles. in an hour.

An important detail for any profile is image processing: remove pimples, diversify colors, or simply adjust the photo to a single style. For this you can charge from 100 rubles. for one image.

Video and cinemagraphs are another influential type of content that conveys emotion more than a still image, and this is where videographers can get involved. Filming, on average, starts from 2,000 rubles per hour. Equipment, plot, composition are taken into account. Installation is considered separately and added to the cost.

Another direction is stylization of shooting. For example, food stylists are very popular among restaurants and cafes, which are tasked with revealing the atmosphere of a place. On average it costs from 5,000 rubles. for filming.
The current trend on Instagram is design. If you are a designer, you can try developing a corporate identity for your accounts. You can earn an average of 5,000 rubles per profile.

How can you make money on Instagram from likes?

Earnings from likes are small - you can top up your mobile phone balance or buy ice cream. There may be a limited number of daily tasks, so it is recommended to work on multiple platforms and use accounts from different social networks. You can earn a decent amount by spending a lot of time. We wrote more in “How to make money on Instagram from likes.”

How to start making money on Instagram from scratch using services:

  1. Register on any assignment platform.
  2. Complete orders regularly and receive rewards.
  3. Participate in referral programs and increase your earnings to passive ones.

The method is suitable for all beginners and not only for Instagram. Consider the design of your profile. Advertisers sort performers according to various criteria: gender, age, number of records, number of subscribers.

Partnership programs

When it is not possible to sell your own products, CPA networks come to the rescue. You can choose any product that you are ready to offer to others and advertise it. Examples of such networks:

  • admitad.

On the platforms you can find detailed information and choose any offer. You will receive a percentage from purchases.

Let's sum it up

So, how do people make money on Instagram? You can create applications and services that solve specific user problems. The implementation and promotion of the idea will require initial investments.

Photographers, stylists, and makeup artists create custom content for Instagram.
The market for SMM specialists is not fully formed. By investing in training, you can help blogs and brands promote their profile. The promoted account is monetized by publishing advertising posts and expanding products and services.

Not only SMM specialists can help with page development. All you need to do is register for earning services and receive rewards for likes, subscriptions and comments. Choose any method and monetize your page.

According to an Instagram survey conducted last November, 60% of people get information about products and services through Instagram. The number of social network users is growing every year; now in Russia alone there are more than 16 million people.

If in general on the Internet the average purchase price is 1000-1500 rubles, on Instagram it is 5000-7000 rubles. Moreover, competition on Instagram is 12 times lower than on other social networks. Important: the social network is suitable as a sales channel for 85% of businesses.

How it works?

Let's say you have a hobby - knitting soft toys. Or make soap. You do it for free and for yourself, but you could sell it for money. However, you don't want to create a separate website. Then you can create a separate Instagram page.

Example. The girl has a hobby - painting portraits on wood. She came up with the idea of ​​making gift books/albums with wooden covers, which she began engraving. There are 1-3 sales per day, with an average bill of about 3,000 rubles, and a net profit per month of 50,000 rubles.

A paid post on your account can cost from 1,000 rubles to infinity. You need to understand that earnings directly depend on the number of subscribers. If there are 10,000 of them, this is one placement price, if there are 100,000, it is completely different.

What else can you sell on Instagram?

Instagram can be used for more than just your hobby. With its help, you can sell your expertise in your “main place of work.” For example, if you are a lawyer, psychologist, cosmetologist, stylist or designer, you can become an Instagram expert. Accounts whose authors give useful practical advice are very popular today.

Example. You are a cosmetologist with an audience of 3,500 subscribers (quite a bit!). You write general educational and educational posts, advise clients, and show examples before and after. This can result in 3 to 5 applications per day. The average bill for cosmetic procedures is 12,000 - 15,000 rubles.

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To understand what kind of business you could grow using Instagram, ask yourself these questions:

  • What skills were you paid for and how much?
  • Where have you made the most money in your life?
  • Where have you made the easiest money?
  • What activity would you enjoy doing from morning to evening on a weekend?
  • What can you do objectively better than others?
  • What experiences do you have that give you a competitive advantage?
  • What business can you start based on your experience?
  • What would a business based on your passion look like?
  • Imagine how to monetize your hobby?

If you have more questions than answers, then you are on the right track. Learn how to create and upgrade an Instagram account from scratch in 8 lessons, you can use the online course “Real Instagram”, which was compiled and implemented by the company “Business Youth”. This is the largest guild of entrepreneurs, which already includes over 1 million people. Chat with like-minded people and try to start your own business!

“What does she do anyway?”- you think every time you scroll through Instagram some popular "model, actress, dj". No secrets: she makes money on Instagram from photos in a new brand of underwear / with new vitamins "for radiant skin"/ with basket "unique coconut water". She just has 500 thousand subscribers, and you barely scrape together a thousand. How much can you actually earn on your own? Instagram and how to do it?

A couple of years ago everyone thought that being a blogger YouTube- a waste of time, but some Max +100500 seemed like a damaged guy who doesn’t leave his apartment and does nothing but comment on stupid videos. In a year Max Already had his own TV show. It’s even easier to make money online on another platform – Instagram. And now you don’t even have to invent anything to buy a new bag, just post beautiful photos.

How much do they pay for one post?

Of course, many popular Instagram girls never admit that, for example, the company Mixit(there is an account that is promoted by Instagram bloggers) paid them for advertising. It is believed that the price of a post varies depending on the number of subscribers. That is, if you have 500 thousand, one post on average will cost from 20 thousand rubles. But often it depends on the user's status.

Yes, model Alena Esipova (591 thousand subscribers) earns per month from online advertising on average from 300 thousand rubles. Same thing with Diana Melison With million followers. Photographer Anastasia Volkova (360 thousand subscribers), according to rumors, receives for one post 50 thousand rubles. It all depends on the quality of the content and the audience your profile is designed for.

If Melison is more interesting to lingerie brands and affordable brands of perfumes and cosmetics, then Volkova is considered a premium author (hence the prices are different).

As for celebrities, they don’t shy away from advertising, for example, Alena Vodonaeva And Ksenia Borodina. The only difference is that one advertising post has Borodina costs from 70 thousand rubles, A Vodonaeva he gets that kind of money for a series of photos (from three to five pictures).

The most expensive “star platform” for advertising is the account Ksenia Sobchak– from 250 thousand rubles for the post (can you imagine that?). Only bloggers can compete with her.

For example, Kate Clapp earns per post from 100 thousand rubles. But the trick is that advertising appears on her profile much more often than on Sobchak.

How many subscribers do you need to start earning money?

We repeat: it is the user’s status that is more important. If you are a popular model with an active audience (and this is usually calculated by the number of comments and likes), then even with 50 thousand subscribers you can earn from 10 thousand rubles for the post It is also important how much advertisers understand the Internet market. Usually they can easily identify those who “wind up” their subscribers using special programs. And when from yours 300 thousand subscribers more than a half "bots", it is unlikely that they will contact you with an offer of an impressive amount. So the quality of the audience plays an important role.

Typically, accounts with an audience in a million earn from 30 to 50 thousand rubles per post. This, for example, applies to the actress Irina Gorbacheva, who blew up the Internet with her videos, or Ravshana Kurkova(which also belongs to the premium class).

So, of course, you can start with half-naked photos and millions of hashtags, but it’s not a fact that it will work. Now advertisers are looking not only for pictures with sexy bodies, but also for high-quality pictures that can arouse genuine interest among users Instagram.

Examples of the highest quality content on Instagram

It is very important not only to post photos, but also to communicate with subscribers: provoke them into discussions, ask for advice, or organize small competitions that also attract new audiences. Here are examples of accounts that really work: @kateclapp @sashaspilberg @daramuscat @lyubarskaya @glebovaanastasia

And in order to dispel all doubts and find out how to make money from your own selfies, we decided to consult with an expert blogger Leroy Lubarsky.

"Earnings in Instagram depends on the number of subscribed users and their activity. If you 600 thousand subscribers, but the number of likes 10–12 thousand(this is not enough), then most potential advertisers (and subscribers) do not pay attention to the photos. Therefore, it is important to have contact with your audience: ask them questions, respond to their mood. A lot depends on the content - the more diverse and vibrant it is, the more likely it is to hook people. Let's remember the most interesting concept of #followmeto - a vivid example of an account that really works and makes a profit. First of all, the content must be adequate. Advertisers are interested in the blogger's diverse position. You need to show your life from different sides. You need to prioritize your advertising correctly. Simply promoting something through your audience is wrong. And creating interesting stories, somehow involving subscribers in them, organizing competitions together with brands - that’s what’s interesting! The subscriber should not be mistaken for an oblivious fanatic. It is necessary to build on his requests, interests and, of course, general mood. This way you can open something new for your audience. Resorting to third-party cheating is a bad idea. Let's start with the fact that this is visible (the ratio of the number of subscribers and activities), and all these “mutual likes and subscriptions” work for a small number of people. If you have interesting content, sooner or later the right audience will notice it, but mere popularity (numbers) does not play such an important role.”

Hello, dear Instagram users or just readers of this article. Did you know that you can easily make money from Instagram followers and build a business? More advanced users are already doing this. Today we will examine in detail a question that interests many Internet users - how and how much they earn on Instagram.

Some facts: this social network appeared back in 2010, in fact, it was an application for various actions with photos. In 2012, it was bought by Facebook developers, and then the capabilities of Instagram began to expand. In 2013, it became possible to add 15-second videos, and in 2016, the video length was increased to 1 minute. But not only in this way has it outgrown other social networks. networks.

Today Instagram.com is:

From this article you will learn:

How much can you earn on Instagram?

The first thing beginner bloggers ask is “how and how many Instagram followers do you need to start earning money?” If we take it globally, the earnings of bloggers generally depend on the number of their readers. Each reader from a certain total number costs several rubles.

But in reality there are many nuances, and it is impossible to say with certainty that having reached a certain level, you will definitely have so many thousands.

The following factors influence the amount of income:

  • correctly chosen topic and its relevance;
  • quality of the audience - it is important that they are real people (cheap bots will not buy or click on advertisements);
  • geolocation and audience activity;
  • user status (it’s easier for a famous person to promote his page).

But statistics are a stubborn thing. Over the past years of active development of Instagram, certain numbers have emerged that indicate how much you can earn on Instagram and with what number of subscribers.

Accordingly, we can draw the following conclusions:

  1. A blogger who has a total up to 5,000 readers, 1–2 rubles per person per month. The total monthly earnings are about 10,000 thousand rubles.
  2. One of the peak times for a blogger, when his audience is from 5 thousand to 50,000 readers. These bloggers make money 7–10 rubles per person.
  3. With an audience from 50,000 to 100 thousand blogger earns from each person 4–8 rubles. Approximately from 200 to 800 thousand rubles per month. These statistics apply not only to bloggers, but also to sellers of creativity or services.
  4. From 100,000 to 1,000,000 readers' earnings are 3–7 rubles per person. Earnings fall partly due to the fact that not everyone sees the feed. The number of people who watch your blog has increased, and accordingly, the number of users who have not viewed your post has increased. The audience's response has decreased. After a certain amount of time, some may unsubscribe from the blog altogether or simply not read the feed, despite the fact that they are still subscribed.
  5. From 1,000,000 earnings are 2 rubles for the reader.

But, I repeat, this is all approximate, and you cannot rely on these numbers with precision; it’s better to think more about quality, and the desired audience will follow!

How you can make money on Instagram from followers - 4 best options

There are many ways to make money on Instagram, so everyone can choose several options. They do not require a specific gender or age. First, you need to decide what exactly you plan to do here - sell, inform your visitors about something, or simply share events from your life - your management style depends on this.

There are several types of accounts for making money on Instagram from subscribers:

  • Personal page. The place where you post your photos and videos.
  • Publics– a selection of any interesting photographs or videos on a specific topic. For example, a public page with a selection of photographs of nature, food or new technologies.
  • Blogs– pages of Instagrammers that become known to a wide circle thanks to the publicity of a person (star personalities or those who managed to promote themselves as a brand directly here on the network) or in a certain circle of users, thanks to the information and their knowledge that they share here.
  • Online stores- Well, here everything is most clear - they earn money from sales.

The methods of earning money on the first three types of accounts are, in principle, the same. Let's look at each of them in more detail.

IMPORTANT: Making money on Instagram in any way implies, first of all, having a large base of “live” subscribers. And the more there are, the higher the income can be. In any case, at least 1 thousand, and starting from 10 thousand you can already achieve stable income.

Option No. 1 Earning money from advertising

The main way to make a profit from those that we will look at today is to earn money by placing advertisements.

The first thing that beginners are interested in is how many followers do they need on Instagram to make money from advertising? Well, let's say - if there are several thousand, then we can already talk about some kind of income. With such indicators on a more or less popular public page, the payment for an advertising post begins from 500-1000 rubles per post and higher.

  1. You need to attract and retain subscribers with interesting and unique content. When he becomes interested in your page, then he will accept advertising normally.
  2. Posts, texts and advertising on the blog should correspond to the chosen topic, and not today about slippers, and tomorrow about politics.

To roughly understand what you can expect, we advise you to analyze and measure the starting indicators if you do not have a newly created page. You need to measure:

  • number of subscribers;
  • passion coefficient - can be measured in this way: add comments to the number of likes, divide by the number of subscribers and multiply by 100 (passion rate is more than 1);
  • posting frequency (how many posts you post per day or week);
  • how many selling posts;
  • how many information posts;
  • number of hashtags and whether you use geotags;
  • Are there any keywords in the account design?

Who will buy advertising from you?

These could be ordinary users who want to gain popularity and promote their page. They will contact you for advertising in order to gain more subscribers. In other words, they choose an easy but paid method.

The same principle applies to business accounts that are going to grow with the help of your subscriber base. That is, they want to lure a large audience to their page, thereby providing themselves with an additional flow of customers.

This is how other publics that are currently developing act. Many of them follow a simplified path - they order advertising from you, spending relatively little capital, in order to ultimately earn many times more.

How to find an advertiser

There are several effective ways:

  1. Post an ad on social media. networks. The method is quite simple and does not require a financial investment.
  2. Post an ad on your Instagram account.
  3. The best option is to use the Instagram advertising exchange.

Instagram Ad Exchange

The exchange is called Sociate. The site is very easy to use, you just need to register, enter your data, link your accounts and submit an application to buy or sell advertising.

It’s very easy to use your account as an advertising platform thanks to the program’s loyal requirements. You receive an application that indicates the duration of the placement, the price, the platform and the task itself, for example, to place this post at the right time. You set the price yourself. Tasks arrive frequently, within a few hours.

There are a large number of similar exchanges on the Internet, as they say, depending on taste and color.

Option No. 2 Affiliate programs

There are special sites where online stores, banks and other resources offer their products and provide their affiliate link with your ID.

Briefly about the main thing
Your main task is to offer potential customers a product or service through this affiliate link. If a customer orders a service, makes a purchase, or performs another action through your link, you receive a certain percentage initially set by the customer.

Working with this type of earnings is very simple, you just need to find an affiliate program website, choose a convenient offer for yourself, get your unique affiliate link and start traffic from Instagram.

CPA marketing

CPA is a system of payment for a specific user action on the advertiser’s website. For example, you register in the CPA navigator to promote a mobile game. Advertise this application on your personal page and earn money from each download on your iPhone or Android.

Arbitration

One of the easiest money methods. The work is as follows: you transfer the traffic that goes to the Instagram public to other resources. For example, you use affiliate programs and sell products similar to CPA marketing or to other accounts on social networks and websites, earning money from them. You can also effectively drive traffic from Instagram to YouTube, advertise videos on Instagram, and you can earn money at an even faster pace. By the way, I already talked about this earlier, I advise you to read it.

You can make money this way, but you just need to take into account that 68% of Instagram users are women. Offers with feminine themes, such as masks, jewelry or clothing, are great here.

Option No. 3 Selling goods

Instagram sells everything that can be presented using a beautifully taken photo. Moreover, recently sellers from other social networks. networks are smoothly moving to Instagram, since the audience here is more interesting.

According to statistics, the main users of Instagram are women aged 25 to 35 years. And this is the most profitable audience - they need everything - themselves, their children, and their husbands.

The main thing, I repeat, is to take high-quality photographs of the goods and set reasonable prices. And, of course, page promotion, thematic tags, etc. - you can’t do without this, as competition is growing.

Option No. 4 Promoting your own services

If you are a photographer, designer, manicurist, hairdresser, pastry chef, etc., post photos of your work on the page. Design your portfolio correctly, add thematic tags, study your competitors and try to do better - then you won’t have to wait long for potential buyers.

An example of a page for promoting your services - baking cakes

ADVICE: Try to stand out from other competitors in some way, do something non-standard, original, so that people would like to share your posts, then fame will come much faster.

How much do bloggers earn on Instagram (examples)

All currently known bloggers on this resource can be divided into two categories:

  • Stars who created (I very much doubt that they themselves) their accounts, already being famous. It is clear that it is easier to achieve success this way.
  • Individuals who were able to correctly present themselves or their knowledge became famous precisely through these very social networks.

Let's look at what amounts appear in each of these categories using specific examples. The first one is just for informational purposes, and the second one, if you have the ingenuity and desire, is quite possible to set yourself as a goal to follow.

How much do stars earn from advertising on Instagram?

I think it’s no secret that of all the most popular bloggers Olga Buzova earns significantly more than others. Her income through Instagram is 2,900,000 rubles per month. The cost of one advertisement on Instagram from Buzova is approximately 100,000 rubles .

Example of an Instagram post by Olga Buzova

The top bloggers on Instagram are actually women. A lot of advertisers are targeting a glamorous female audience.

Famous singer Timati also wanted to make money on Instagram and has 4.5 million subscribers on the page. You may not be able to beat Timati in terms of quantity, but in terms of quality, it’s quite possible. The main quality factor is solvency. This means that if 100 dollar billionaires follow you, your page will be better in quality. But, as practice shows, billionaires are almost never on Instagram, which reduces the chances.

Next we will consider the earnings of bloggers in ascending order. Advertising on the site Irena Ponaroshku amounts to 30,000 rubles for the post Ksenia Borodina earns for 1 advertising post 100,000 rubles, thanks to 4,000,000 subscribers. Ksenia Sobchak350,000 rubles for the post

Example of an Instagram post by Ksenia Borodina

With the largest number of subscribers, 58.9 million, Kim Kardashian price per post is 1,000,000 rubles.

Earnings of famous bloggers who managed to promote themselves as a brand

The results and success of these people today is a long and hard work. They became famous thanks to Instagram and in parallel with other social networks. networks where they developed their accounts. Let's look at some examples.

Katya Klap, 24 years old– fills the channel with entertaining content: musical parodies, sketches, etc. plus actively posts his photos. According to preliminary data, her earnings from advertising are somewhere from 5 to 40 thousand dollars per month .

Elena Sheidlina, 23 years old. The girl’s hobby since adolescence has been photography, thanks to which she now makes money, having an active photoblogger account. She is characterized by bold and extraordinary images, experiments with styles, outfits, and hair color. More than one famous brand of expensive clothing cooperates with her. Profit from Instagram within from 3000 to 5000 $ per month .

Katya Adushkina, 16 years old– video blogger, success came at the age of 13. He fills the channel with various positive and funny videos and his photos, and enjoys dancing. Income – somewhere 2 thousand dollars a month . Agree, for her age this is cool.

Alena Oduvashkina– runs two pages that are read by almost 18 thousand people. In the first, he provides consulting and conducts training in psychology, in the second, in marketing and promotion on Instagram. Income above 1 million rubles monthly .

Cameron Dallas, 22 years old- foreign video blogger, short funny videos - vines - brought fame. Currently advertising revenue is 13 thousand dollars per post .

As you can see, the accounts are on different topics and have different incomes, but they are all filled with quality content. The size of income is also affected not only by the size of the audience, but also by its ability to pay. Foreign bloggers always receive more, but ours, as you can see, can also achieve good success. So, there is something to strive for.

Who can give better advice than someone who has walked this path himself? Based on this, I studied a lot of materials on the Internet, and identified, in my opinion, the best of those that famous bloggers advise on developing their account. One of them is Lera Lyubarskaya.

The most popular type of earnings is through advertising on Instagram. But who do advertisers turn to? First of all, where there are not just a lot of subscribers, but where they are active. This is easily calculated by the ratio of the number of subscribers and likes to photos. For example, for 500 thousand people, 10 thousand likes is not enough, that is, either the content is uninteresting or there is not enough “live” audience. This leads to the following conclusions:

  1. Don't resort to cheating. Focus on quality and soon you will be noticed. And who needs dry and dead numbers?
  2. Study your audience, get in touch with them - ask questions, ask for advice, involve them in discussions, organize competitions, respond to actions. This will help attract new subscribers and keep existing ones active.
  3. Post an adequate variety of content. Both advertisers and users like it when the blogger’s personality and his life position are visible from different sides. Posts should catch people, be bright and not boring.
  4. Correct priorities when advertising. Don't cram everything they offer and don't need too much advertising. It should be unobtrusive and interesting to the public. The purpose of advertising posts is to introduce your audience to something new, and not just to make money.

IMPORTANT: Initially, Instagram was created as a platform for communication, and only then they started making money here. The main goal of a blogger should be to communicate with visitors, and then make a profit. The audience senses the general mood, and if you are not interested in communicating with them, then in the end you won’t be able to make money.

Conclusions or what is important to know first

For a beginner who is just interested in how much and in what way you can earn on Instagram, it is important to know and take into account the following points that will help on the path to success:

  1. It is impossible to make money with a zero Instagram account. There must be at least a minimum number of subscribers.
  2. Consider Instagram restrictions to avoid account blocking and loss of money. The restrictions are that you can leave no more than: 200 likes per hour and 1 thousand likes per day; 20 subscriptions per minute and 200 subscriptions per hour; 1 thousand subscriptions and unsubscribes per day; 50 comments per hour.
  3. If you intentionally created a page to make money, you need to secure it. Create a complex password, enable two-step authentication and sleep well.
  4. If you are a beautiful girl, learn to photograph yourself well, and soon your audience will find and subscribe to you, which will ultimately lead to considerable earnings.
  5. If you are a handsome man, dress up and choose a suitable style of hair on your face and head.
  6. Creativity is encouraged on Instagram. It was she who brought thousands of already famous bloggers to popularity. If you don't have a beautiful appearance, it is creativity that will lead you to fame.
  7. Humor is the twin of creativity. Shoot vines so that every second user sends your videos to friends with the caption “vital.”

Today, Instagram is a very promising resource that is rapidly gaining popularity. For many, it has already become the main source of income. So why not try it for yourself?

If you have any questions, write in the comments! I wish you all success!