What to stream money on YouTube. How to make money on Twitch: revealing secrets. Important components of streaming, instructions for dummies

• How to monetize a stream

Having quickly burst into our lives several years ago, streams quickly gained popularity.

What are streams and where did they even come from? Streams from the English stream - a stream (in this case, a stream of information) are live broadcasts on the Internet, usually via Twitch and YouTube. The most common streams are related to online games. Many even consider the words stream and let's play synonymous. But it is not so. There are other streams, for example, related to online learning. Almost any live broadcast over the Internet is considered a stream. You can stream anything. The only question is whether this will be of interest to a large audience, since a streamer’s earnings directly depend on the number of viewers and views.

The universal principle of creating online broadcasts

Before you start broadcasting a stream and gather an audience, you need to prepare and learn a lot of useful little things that will help attract viewers.

Where to start: choosing a format and direction

First of all, you need to decide what to broadcast and to what audience. The main condition for success is the streamer’s passion for the topic of broadcasting, his passion. Therefore, it is best to stream what is really interesting and what you are good at. Then there will be no problems with the content.

If you decide to do let's plays, you can go to http://www.twitch.tv/directory and see what's in the top. The choice is very wide, but at the same time, you need to take into account that competition in the gaming field is incredibly high. To begin with, it is better to take a game that no longer attracts top streamers, but is still interesting to viewers.

To attract an audience, you need to constantly comment on the game, squeezing content out of everything you can. You will have to work hard to find your own trick that will lure as many users as possible to your channel. The moves that streamers use can be the most unexpected. So, on one of the English-language channels, the streamer poured candy on people and thereby earned himself popularity. Of course, there is no need to go to extremes, but an original move will help promote the channel both in RuNet and in the burzhunet.

Where is the best place to earn money: we create a channel for an English-speaking audience.

Where is it more profitable to open your channel in Russia or abroad? The second is preferable, and for several reasons.

Firstly, almost everything that exists on the RuNet comes from abroad.

Secondly, the foreign audience is ten times larger.

Fourthly, abroad, in YouTube for example, there are no crises like ours, the rules do not change so often, and there is no drop in income. The fact is that foreign advertisers have more opportunities than Russian ones.

So, if you know English or any other foreign language well, it is better to open a channel right away in the Burzhunet. Under no circumstances should you remake a Russian-language channel into an English-language one, since the channel has already been indexed by the YouTube system as Russian-language and will not be ranked abroad.

What you need to promote your stream: 7 secrets leading to the TOP

Streamers have the opportunity not only to do what they love, but also to earn decent money, turning their broadcasts into the main source of income. And gaining your viewers and reaching the top is not at all easy. Although the competition among streamers is quite high, everyone has a chance, but for this you need to know how to work and what to pay attention to.

1. Equipment

To start streaming, you need to have a good computer and additional equipment, in particular, a microphone and webcam. Even before the broadcast, it’s a good idea to work on your diction. For live broadcasting, the ability to pronounce words clearly and correctly is very important - diction must be correct.

1. Information and design

Be sure to post preliminary information that notifies you about the start of the stream and everything that you consider important. Pay attention to the design. It should be present, but there is no need to clutter the channel too much: behind all kinds of frames and pictures, the game itself will not be visible, which can only occupy a quarter of the screen.

To increase the attractiveness of your channel, use screensavers.

1. Schedule

The regularity of broadcasts is no less important. Viewers should clearly know when the next stream will be and how long it will last. It is preferable to create a VK group and make a post for each stream, and set the start time and duration of the stream immediately after its first release. It is better to make your first broadcasts no more than 2 hours. Once the audience has built up, the duration of the streams can be increased.

1. Giveaways and gifts

All sorts of sweepstakes and gifts will be very helpful in promoting your stream. They require certain costs, but if you think that your stream is really good, but cannot attract a large audience, sweepstakes are a great way out of the situation.

1. Cosplays

You can attract the attention of viewers through cosplay by dressing up as different characters. Seeing a streamer in a suit is interesting for both children and adult audiences. The simplest option is low-cosplay, which is actively found in foreign countries.

1. Achieving the goal

Another feature that can be used to attract the Goal audience is the goal. Streamers promise to do something unusual if they reach a certain number of subscribers, or collect the required amount of money. You can promise anything: shave your head or dance on a chair. But you need to think about the fact that sooner or later the promise will have to be fulfilled, so proceed from your real capabilities.

1. Communication.

And don’t forget to communicate with the audience and contact them as often as possible. A silent streamer is unlikely to be popular. The viewer should first of all be interested in the streamer himself, and only then in the game.

Looping video: a little secret for a big streamer

Lately, looped or looped videos have become popular on YouTube and Twitch. It is a repeated repetition of the same plot. Yes, you can show a video where the same shooting moment is constantly repeated. Sometimes this slows down the video so that the viewer can pay attention to some details and better understand what the streamer wants to show. But the same plot can be played over and over again, creating the illusion of ongoing action. As a result, it is possible to create an endless video that will last as long as you need.

By making a looping video, you can gain an audience even when you are absent in real time. A case in point is a stream with Jeff Kaplan, Blizzard vice president and chief designer of Overwatch, who sat by the fireplace for 10 hours and attracted 40,000 viewers.

Viewers are still debating whether it was real time or a looped video, and how many hours the famous game designer actually spent by the fireplace.

How to monetize a stream

Twitch and other platforms show streams, including advertising in them, and make money from it. After registration, you will only need to configure the frequency of appearance and duration of advertising. The more often the advertisement is broadcast, the more money the streamer can earn. But there is one “but”. Viewers don't like advertising too much. Therefore, at first you should not be greedy. When the channel becomes popular, advertisers themselves will contact its owner. And then earnings will depend on the agreement with them.

Twitch - a popular platform and its capabilities

Twitch is perhaps the most popular and most interesting project for making money on streams, specializing in online games. But in order to make money on Twitch, you need to become its partner and fulfill a number of conditions: The streamer must:

• comply with the United States Digital Millennium Copyright Act (DMCA);
• make at least three broadcasts per week;
• have an average of 500 simultaneous views.

That is, you can make money on Twitch by becoming its partner if you already have your own audience.

If you are a little short of the required number of views, but you have very interesting content, you can fully count on cooperation.

But there are other ways to monetize. One of them is donations, when people give their money to support the streamer. Although this method works better in the USA. Our viewers are reluctant to part with money “for nothing.”

To earn money you can also use:

• affiliate programs (you post the referral links you receive, which viewers will follow. But keep in mind that they should be close in topic to your stream);
• recording broadcasts (Recordings are posted on YouTube, and you monetize the stream there).

New monetization rules on YouTube

Unfortunately, it has now become more difficult to make money on YouTube, since this year the service has tightened its rules. Now, in order to monetize your channel on YouTube, you need to gain 1,000 subscribers (previously it required 10 times less) and 4,000 hours of viewing.

But everything is not as bad and scary as it seems at first glance. Channels with fewer viewers still earn insignificant amounts: 5-10 dollars per month. So you can try to promote yourself and make money on views.

It’s more difficult to create a children’s channel. They began to be closed on YouTube last year, since according to the new rules, showing and eating candy, chips and other junk food is prohibited. It is also prohibited to film children in swimsuits, show scary toys, play doctor, etc.

But even here you can find an alternative - create a children's English-language channel. The main thing is to believe in luck and follow the basic rules of the streamer.

This article will be of interest to all fans of computer games. Today you will learn about game streams and whether a beginner can make money on them.

For those who don’t know, streaming is video broadcasting in real time.

I have prepared an article for you from professional gamer Sammy:

Just as you can monetize your video on Youtube, you can also monetize your online streams on Twitch and other streaming platforms.

Monetization of videos and streams are very similar and the techniques used, for example, in let’s play videos, are also applicable in online game streams.

Video game streaming is a fast-growing market where more and more people want to watch other people play and thus have fun without even playing themselves.

Playing games especially against other opponents can be mentally exhausting, but seeing who is good at the game can be not only interesting but also useful in terms of gaining new knowledge.

The rise of eSports has further expanded this niche, attracting millions of viewers to watch spectacular cyber battles.

Is it possible to make money by streaming games?

Absolutely yes. Living solely on game streaming income sounds too good to be true, but it is possible. However, you will need thousands of views, and getting them will not be so easy.

Also, streaming takes a lot of time. People love to watch long streams, so you have to stream all the time.

There is no doubt that streaming will take longer than creating a YouTube video. You will need to stream for several hours every day and still be really interesting if you want to become a successful streamer.

How to become a successful streamer?

Obviously, there are many people who want to play computer games and earn money at the same time. In other words, there is huge competition here.

In order to grow your subscriber base and increase views, you must be better, more interesting, more special than anyone else.

If you think that you will come out with a boring stream that doesn’t stand out and make money, then you are deeply mistaken.

You have to be insanely good at acting or really funny or whatever way you have to entertain your audience. A bright personality will usually achieve success in streaming faster.

How to get views?

First, let me tell you how not to do this:

You shouldn't do stream after stream just to get new views. You have to advertise your streams somehow.

You have to be the coolest steamer in the world so that you can get a lot of views without any advertising.

No matter how you plan to make money, marketing is part of the process and there is no other way to do without it.

Because if no one knows about your stream, no one will come to watch it and you won't earn a penny.

The most successful streamers use their popularity to drive traffic (views) to their stream.

If you have a popular Youtube channel, then use it to advertise your stream, if you have a lot of Twitter followers, then tell them about your stream.

As you can see, it is very difficult to start streaming without enough reputation. If you don't have your own subscriber base yet, then I recommend that you look for another way to create a subscriber base.

Streaming is probably the most difficult way to make money for beginners. And the most successful streamers use this way to earn money as a source of additional income.

How would I do it

1 Create yourself a Youtube channel. You need to recruit at least 100 people who will watch your videos.

3 The more viewers you have on your Youtube channel, the more you can attract them to Twich. When you gain more than 100 subscribers on Twitch, you will be able to do without Youtube.

This is a very short path, although you will spend hundreds of hours on it. A Youtube channel is simply necessary for the development of your stream channel. With the help of a game guide, you will gather subscribers 1000 times faster than on streams.

But keep in mind, even if you follow this strategy, success is not guaranteed. Streaming is all about your personality, and if your personality doesn't suit it, there's not much you can do.

What do you need to stream?

• Powerful computer
• Lots of free time
• High-speed Internet
• Special program for streaming Open Broadcaster Software (OBS)

How to make money from streaming?

The requirements for beginners are not very strict:

Regular broadcast schedule at least 3 times a week

The main income comes from the affiliate program. Twitch displays ads on your stream and pays you 50% of the revenue.

Another option is a paid subscription to the channel. Users have the opportunity to get rid of advertising on the channel and receive a special icon in the chat. To do this, you need to buy a subscription to the streamer's channel.

As your popularity grows, you will be able to trade advertising by communicating directly with advertisers.

Another way to earn money is through donations from players. You can also connect the donation service. http://www.donationalerts.ru

How much do streamers earn on Twitch?

One of the most popular streamers Steven Bonnell earns per month:

• $1000 from advertising
• $5000 from subscribers
• $6000 from donations

Interesting video on the topic. 5 biggest donations.

conclusions

Not only is streaming less profitable than making YouTube videos, but streaming is also harder to become popular. If you are still new to the Internet and do not have a subscriber base, then streaming is not the best place to start making money. However, bad odds don't mean it's not possible. If you work hard creating streams and promoting your channel, you may be able to achieve success starting from scratch.

List of popular streaming services.

Hi all! Today I will tell you how to make money from streaming. If anyone doesn’t know, a stream is a live broadcast of something. In principle, you can broadcast anything you want. But in this article we will talk specifically about how to make money by streaming games.

So, to stream games you need a special service. For this purpose, the website Twitch.tv was created in 2011. Initially, the purpose of this service was to live broadcast tournaments for various games, but then users began to broadcast games at regular times.

Then everyone who broadcast games began to wonder, is it possible to make money on Twitch?

1. How to make money on Twitch?

This service has good monetization, so of course you can make money. But how? There are several ways: basic and additional. First I will list them, and then I will tell you about each in more detail.

1.1. Built-in advertising

Such earnings on Twitch are available only to those who have access to the affiliate program. Its essence is that you have a special advertising button. When clicked during a stream, an advertising block appears. For 1000 views you will receive $3.5.

Disadvantages of this method:

• Available only with an affiliate program;
• More than half of the viewers will probably have an adblock that will not let ads through, which means you will receive less money.

Advantages:

• During the stream, you can turn on advertising as many times as you like, even every 5 minutes.

The first drawback is quite significant. How to get access to the affiliate program? What is needed for this?

This is all. Let's move on to the next method.

1.2. Paid subscriptions

Using this method, as you already understood, streamers receive money from paid subscriptions. There is only one problem - only those who have been accepted into the affiliate program can activate paid subscriptions. This is, of course, a drawback.

What about the subscription? It takes 30 days to process and costs from 2.5 to 5 dollars, it depends on the streamer. There is one more problem - half of the subscription cost is taken by the affiliate program. That is, if you set a paid subscription of 3 dollars and 10 people subscribed to you, then the total will be 30 dollars, and 15, and the remaining 15 will go along with the affiliate program.

But why would people subscribe for a fee? For little money, the subscriber receives a number of privileges, for example: turning off advertising, adding an avatar, all sorts of emoticons, and so on.

You can also do something like this. If someone signs up for a paid subscription during a stream, that person’s nickname appears on the screen with some text. And you thank him, saying, cool, thank you, brother, for signing up, handsome, and so on. This may serve as an incentive for paid subscriptions.

1.3. Earning money on streams using donations

This method is currently not very developed in Russia and the CIS; it is much more popular in the USA. Maybe because people have more money there, or maybe because there are more smart streamers there.

In general, why would people just give away their money? Let's list a few reasons:

• The simplest thing is out of the kindness of your heart. Well, a person likes a streamer, why not throw him 50 rubles?
• A more reasonable reason is that some streamers (most) have this thing where when someone donates, their nickname, amount and message are displayed on the screen.

The donor can write a short text that all viewers will see. How to stimulate the desire to throw money? Well, you can, for example, read out loud all donations that are greater than a certain amount.

You can connect a bot that will automatically read out all donations, but this is not so profitable. Although there are some cunning people who insert some kind of advertising into the donation message and send it several times for a small amount.

To counter such “advertisers” and other spammers, you can set a minimum donation amount. For example, you set the minimum wage to 500 rubles. Spammers will feel sorry for inserting their advertisements. But keep in mind that other users will also stop sending money. So you need to be careful with this.

• Another method that is closely related to the previous one. All sorts of “trolls” and haters can attach offensive messages with donations. Especially if there is a bot on the stream that reads out absolutely everything. You can fight them in a way that is already known to us.

If you think that this method will not work, and people will not give their money just like that, then go to YouTube and search for “donations on Twitch.” The list will probably have a lot of videos like “TOP donations on Twitch” or “5 biggest donations” and so on.

By the way, now one streamer named Karina Sycheva is very popular (if, of course, this is her real name). Don't know who she is? Go to YouTube again and type in “streamer Karina.” You will find a lot of videos.

The point is that she has a lot of donations, mostly of the third type, that is, with insults. So, they are all small, 20-30 rubles each, but they are repeated almost every 2 minutes and do not end even after the stream, that is, then there is still a queue of an hour and a half. How much do you think Karina earns per stream?

It's time to talk about additional ways to earn money.

2. How to make money on Twitch - additional ways

In fact, there are a lot of ways, and you can come up with your own. I will just list a few that are already known, and add my thoughts.

• Sponsored advertising.
• Broadcast recordings.
• Partnership programs.

2.1. How to make money on streams using sponsored advertising

The idea here is simple. Below your broadcast window there is a place where you can install a banner or link. You just need to find someone who wants to advertise something on your channel. Just agree and insert an advertising link or banner.

The advantage is that you don’t need to gain access to the Twitch affiliate program. But there are also disadvantages. Firstly, in order to have advertising customers, you need to have a well-promoted channel with a large number of stream viewers. Secondly, you need to look for customers yourself.

You can also do “cunning” advertising. That is, throughout the entire stream you several times, as if “accidentally”, mention what needs to be advertised. And viewers will pay attention to this, but will take it not as advertising, but as advice. Although this method has not yet been fully “studied”, so you should not completely rely on it.

2.2. Broadcast recordings

This method is related to YouTube. It lies in this. That you record your streams and then post them on YouTube. And monetization is already working there, if it is connected.

The only question is whether people will watch recordings of your streams. In order for your recordings to get a lot of views, you need to make interesting streams. Nobody will watch boring recordings of “playing” and games.

2.3. Partnership programs

The same as sponsorship advertising, only instead of sponsor links you insert your own references. But there are also nuances here. For example, if you insert referral links to stores of keys for games, then people will go. And if there are any copywriting exchanges, then few people will switch. Therefore, you take into account the desires of the target audience.

So we looked at all the known ways to make money. Now let's talk about how much you can earn on Twitch.

3. How much do TOP streamers earn on Twitch?

Let's look at several top Russian-language streamers.

I warn you that the information is taken from unofficial sources, so believe it or not. But later we will learn how to independently determine earnings, so you can check it yourself. So:

• Manyrin – from 20 to 30 thousand rubles.
• VJlink – from 30 to 50 thousand rubles.
• VeRsuta – from 100 to 200 thousand rubles.

So, now we ourselves will learn how to find out how much you can earn on streams .

Initial data:

• 1500 subscribers, of which 100 are paid for 3 bucks;
• The average number of spectators is 1000 people;
• We stream 6 hours a day;
• We launch 2 advertisements per hour;
• 80%, that is, 800 people have installed adblock and do not see advertising.
• We will not consider donations and additional ways to earn money.

Let’s calculate the number of views per day (it’s clear that we were accepted into Twitch’s affiliate program): 6 hours, 2 ads per hour - 12 ads, 200 views each (because 800 others have an adblock). That turns out to be 2,400 views per day – that’s $8.4 per day. And per month - 252.

Hi all! This conversation will be of interest to those who spend hours playing computer games. If you are an avid gamer, then you probably want to combine a pleasant pastime with generating income. Knowing how to make money on Twitch, you can quickly make a profit of $100-300. But how to get down to business? Read the article and I will give you detailed instructions.

What are streams

Earning money from games is associated with such a concept as streams - live broadcasts on the network through special services. Popular platforms include Twitch: here users share recordings of playthroughs or watch other people’s.

What is streaming in games? The process is reminiscent of webinars, because in the main window you can watch the gameplay, and in the chat you can write questions or suggestions, discuss the game, and communicate. At the same time, the owner of the channel makes sure that viewers do not get bored: he accompanies what is happening with funny comments or teaches how to complete difficult missions. But don't think the process is effortless, as a top Twitch streamer requires knowledge and training comparable to that of a sportscaster.

There is a lot of competition, so newcomers doubt whether they can succeed in the field. The task is feasible if you meet the requirements:

• can’t imagine life without computer games;
• have charisma and a sense of humor;
• You know how to communicate with people and attract attention.

Most of the skills needed to make money streaming video can be developed. Be prepared to reach your goal and don’t lose heart at the first setbacks!

How to create a channel: step-by-step tips

To create a channel on Twitch, start by registering. At this stage it is important to indicate that you are over 21 years old. After you receive a confirmation email and activate your account, install a special program for streaming:

• XSplit is convenient, but you will have to pay to work without restrictions;
• OBS is suitable for those who want to save money and are willing to understand complex functions.

Once you download and launch the program, link your Twitch account. To do this, find the Broadcaster item, click on Add channel. Select the name of the desired site, and the service will redirect you to a new page. Enter your Twitch account username and password, click Log in and Authorize. The program will be ready to use.

Before you start broadcasting, select the area of ​​the screen that viewers will see:

• Find File at the top of the monitor;
• Select Add screen region from the drop-down menu.

Now you will set the desired area and start broadcasting: in the Broadcaster section, find your Twitch nickname. Click on the inscriptions and get down to business.

Where does the money come from in streams?

When wondering whether you can make money on Twitch, you might ask where the money comes from streaming. They are contributed by viewers: they subscribe or make donations, also called “donations”. Another important source of profit for the site remains advertising. When the broadcasts gather a sufficient audience, the owners of the service will share the profits

All ways to make money on Twitch

The site provides the opportunity to earn no less than what the average office employee earns. Originally created as a simple streaming site, Twitch has become a source of income for thousands of users. The owners offered different options for making a profit: some are intended only for partners, but other users will also receive money. What methods are at your disposal?

affiliate program

Participation in the affiliate program does not bring direct profit, but gives access to different types of income. To start officially collaborating with Twitch, you need to broadcast at least 3 times weekly. The number of viewers is also agreed upon - from 500 people during each broadcast. Once your application is approved, you will have access to paid advertising and other services that allow you to earn money.

Subscribers and their differences from followers on Twitch

Unlike YouTube, on Twitch there is a difference between paid subscribers (subscribers) and followers. After all, the audience gets the opportunity to encourage the streamer they like by making contributions.

Each channel has a paid monthly subscription, which will cost the viewer $4.99. Since 2017, options with prices of $9.99 and $24.99 have been added. The amount is divided in half between the streamer and the owners of the service. Subscribers, unlike followers, receive a number of advantages:

1. They have access to additional sets of icons that they use in chats.
2. A special icon will appear next to the donor's nickname in the chat. Initially it looks like a star, but channel owners modify the design. They also change icons depending on how much money the subscriber has transferred.
3. Paid subscribers have access to exclusive chat.
4. Gamers also organize contests or sweepstakes for subscribers to encourage them to renew their subscription.

If you decide to start streaming, connect all the incentive tools. Motivate viewers to pay, thank those who subscribed, but don’t fawn. Maintain your self-esteem so as not to lose the respect of your admirers.

A video streaming channel will generate more revenue as the audience increases.

Donations from viewers

Knowing how to earn donations on Twitch will give you an additional source of finance. Viewers often prefer this option in order to transfer the amount one time. To receive funds, provide your details: when you gather an audience, donations will not be long in coming. In exchange, viewers are asked to say hello, thank them online, and show a heart with their hands during video broadcasts.

There is no secret tactic that can be used to increase donation income. Success is determined by the quality of the streams, the charisma of the presenter, and the usefulness of the tips. But some techniques are worth adopting:

1. Set sound notifications when a donation arrives. Come up with more funny phrases with which you will thank for different amounts.
2. Fans love to be singled out from the crowd, so include the nicknames of donors who have made large donations. Come up with funny titles for them.

The PayPal system is suitable for receiving funds, allowing you to accept payments even from foreign audiences. But donation has a downside: you can become a victim of deceivers.

If you have charisma and a pleasant appearance, gather an audience, bask in the admiration of weavers (as the audience is also called), you will have envious people. They can transfer money to an electronic system wallet and open a dispute, stating that they did not receive the product or service. The funds will be returned to them, so streamers are asked not to withdraw the money until 180 days have passed from the date it was received.

Built-in advertising

An additional problem arises because users remove ads using AdBlock. Don’t be shy about calling for people to turn off the blocking, saying that viewers will thank you for your work in this way.

The frequency of impressions can be adjusted manually, but do not abuse the function. Run ads when you step away from your computer or take a short break. The maximum frequency of demonstrations is 3 times per hour.

Direct advertisers

You can increase your income by collaborating with direct advertisers. You can promote websites, advertise beauty products, drinks, and computer accessories. Owners of popular channels are given money even to sit in a chair of a certain brand!

Payment depends on the number of viewers and the type of advertising: if you simply wear a T-shirt with the company logo during the broadcast, the price will be lower than with direct calls to make a purchase.

Selling goods

Beginning streamers will also promote products, inviting viewers to make purchases on Amazon or other platforms. You can sell your own items or collaborate with an online store. Gadgets and software are in demand on the site, so post recommendations with links to products in the chat. But you can’t spam them, otherwise you will lose the trust of your viewers.

To plan your budget, take into account seasonal downturns. Sales increase before the New Year holidays, at the beginning of summer, and on the eve of autumn. Research conducted by Twitch revealed the following trends:

• in January, February, April and July, income is low;
• in March, May, August and September the rate increases;
• in June, October, November and December you will make maximum profit.

Take into account the subtleties, and in a few months you will achieve a stable income. If you still have questions about how to quickly make money on Twitch, watch the video with a detailed analysis:

Secrets of high earnings on Twitch

How much can you earn from streaming? The answer depends on persistence and the ability to interact with the audience. Despite the competition in the field, some channel owners are making fortunes. Follow their example, and over time, streaming income will become the main source of income.

How to choose a game to stream

When wondering how to make money on Twitch from scratch, you may get confused at the stage of choosing a game. The main rule is not to focus on what is “cool” and “popular”, but to stick to your preferences. A niche streaming video aimed at a narrow circle of viewers gets more views than the next Overwatch stream. After all, viewers won’t scroll through a list of 1,000 channels to get to yours! Choose a lesser-known game, but not too rare.

The following tips will also help you:

1. Remember that top streamers combine charisma with quality gameplay. If you don't understand the topic, it will show.
2. Don't limit yourself to just one game, but don't change the theme too often. When you switch to a new game, some viewers naturally stop following the channel. To keep weavers, avoid drastic changes. For example, if you preferred strategy games but suddenly switched to racing games, the loss of your audience could be complete.
3. Niche games will attract viewers if you combine good comments with an interesting playthrough. Follow the websites of indie game developers, don’t miss alpha and beta testing dates, and promptly respond to official releases.
4. Old Sega games are also popular, which will be appreciated by viewers aged 30-35. This category is distinguished by its ability to pay, so the benefits may be greater than when targeting teenagers.
5. Use the available tools: on the site you will look at the top competitors offering streaming videos on a specific topic.

Keeping track of stats on Twitch isn't always convenient because they reflect the most watched games. Use the TwitchStrike service, which takes into account the ratio of the number of channels dedicated to the topic and the number of viewers.

You will also find tips on what not to choose: for example, novice streamers of The Witcher 3 will be disappointed, since 98% of viewers will collect top channels. Only 2% of viewers watch newcomers’ broadcasts, so don’t waste your energy on a hopeless option.

To decide on a theme, keep an eye on your competitors: you have the opportunity to assess whether the game is attracting an audience.

What conditions lead to popularity

How to make money on Twitch from scratch? Tips that will help you:

1. As a beginner, you should remember that the approach to regular gameplay is different from streaming. If you want to completely immerse yourself in the passage, do it in your free time. When you stream video, keep your viewers in mind: their interests are a priority. Don't miss the comments if you're engrossed in the game, otherwise you won't get any donations.
2. Promote your channel on social networks: Twitter, Instagram, Facebook. Chat with other streamers: you will diversify your broadcasts if you go on raids together. You will also create a name for yourself in the environment, which will attract direct advertisers.
3. Watch your colleagues' broadcasts to note their techniques, but don't fall into blind copying. Communicate in chats too: if you are a bright and witty person, it will not be difficult to attract the attention of your interlocutors. They will decide to get to know your channel, and you will get new followers or subscribers. But maintain a sense of appropriateness by avoiding aggressive promotion.
4. Work on your image to stand out from the crowd. Viewers will change the channel if you seem boring! Streaming is like an actor performing on stage, so create a memorable image.
5. Don't skimp on equipment because you'll need a good camera and microphone.
6. Use services to broadcast streaming video to different platforms. You'll attract a new audience and then encourage them to follow the channel on Twitch.
7. An indispensable condition will be the presence of a stable connection. You won't necessarily need superfast internet, but streaming video at 720p shouldn't be a problem. Frequent disconnections will reduce your efforts to nothing.
8. Work on the design so that the channel is visually pleasing.

The streamers who found themselves at the top of the rankings did not immediately take the top positions. They worked to achieve results, changed tactics, and thought about actions several steps ahead. The path to success is individual, but thanks to the tips you will save yourself from unnecessary obstacles.

How to work on content

More than one novice channel owner was disappointed at the starting stage. After hearing stories about how much you can earn on Twitch, newcomers are hoping for easy money. But you won’t be able to cope with the completion of games and follow the chat without training. The art of improvisation is also not accessible to everyone, so you have to spend time preparing for streaming: the presenters come up with funny jokes to entertain the audience in advance.

Do not try to increase the popularity of the channel with the help of bots: cheating will be noticed and the account will be banned for violating the rules.

Before starting the game, put a glass of water on the table (you will have to talk a lot), turn on the music and start broadcasting. Ideally, you should use 2 monitors: for gaming and for monitoring chat. Otherwise, the environment should be calm and create a relaxing environment. The main thing is that you feel relaxed and at ease!

It is difficult to accompany actions with comments if you do not have experience in the field. First, practice offline, make video and audio recordings. Then think about how clearly you explain your actions to the audience. Will a person who is superficially familiar with the game understand you? Only take on online streaming if the monologue is coherent and engaging.

Think about the image you are going to create. The good thing about Twitch is that your behavior in real life does not necessarily determine how you behave during the broadcast. You can be yourself or create a personality that you want to become. The makings of an actor will help the streamer achieve popularity, so indulge in experiments. Try being funny, assertive, a little crazy and see what style the audience likes. Feel free to exaggerate your best qualities and downplay your worst to win over your audience.

How to choose a time to stream

There is no universal answer to the question of when is the best time to stream. Prime time occurs in the evening: from 17.00 to 22.00 people finish work and relax in front of their monitors. But you shouldn’t adhere to strict limits, because in the evenings the competition among streamers is high. Experiment with the timing of your releases, break it up into 2-4 hour intervals and broadcast twice a day. After monitoring the results, you will develop a schedule.

When choosing, it also plays a role whether you can be regularly online at the usual time for users.

Whether you choose to stream during prime time or wait until competitors go on vacation, viewers need to know what days and times to expect new episodes.

Jeffrey Shih, known as “Trump,” shares his secrets. Thanks to the site, the young man earned $0.3 million, but he is not going to stop there. In his opinion, the sector is now at an early stage of development, and in the future the income it generates will increase by an order of magnitude. And to help newbies, Jeffrey shared what it takes to succeed:

1. Appear on air regularly, at a certain time. Jeffrey maintains a strict schedule: every day from 11 am to 5 pm he shares his knowledge with viewers.
2. Only stream if you are truly passionate about the hobby. Shih admits that his love of gaming was an initial factor. But since Twitch helps even shy introverts make money, Jeffrey jumped at the chance.
3. Pay attention to the content of the video. A random person will not captivate gamers, so choose an area that you understand. Jeffrey preferred the game Hearthstone, and his channel received the status of the most educational on Twitch.
4. Interaction with users and developers will become a necessary component. Shikh never forgets about the audience and answers every question received. Coping with the task is difficult, since his broadcasts attract 25,000 viewers watching the episode online. Shikh also contacts the developers: he tells the Hearthstone designers what wishes and comments users have.
5. To stay on top, Jeffrey interacts with other streamers and follows news in the field. He spends a lot of time searching for sponsors willing to advertise.

Jeffrey Shih says that with a thoughtful and systematic approach, most people can make money from streaming. But don’t be fooled by expecting easy money and cosmic income. If you're planning to make it to the top, you'll have to be as deliberate about your career as a footballer aiming to play in the Premier League. Only hard work, experience and knowledge of how to make money on Twitch from scratch will lead you to success.

How to make a channel an additional source of income without games

If gamers quickly navigate the site and choose a topic for streaming, then the rest will have a question: is it possible to get money on the site without playing computer games? Yes! According to the rules, video conferences, business meetings, and trainings are allowed.

There is also a function for downloading ready-made videos, and the topics are not limited (subject to the rules of the site). Channel owners combine content, and even gamers talk on Twitch about their views on life or daily life. This opportunity was provided relatively recently, because top streamers, after holding their next meeting with the audience, posted their interviews on YouTube. To prevent spectators from leaving for another venue, the administration changed the rules.

The site also features a “Creative” section, where you can demonstrate your creative skills. Whether you like to draw or perform magic tricks, with a systematic approach you will find an audience.

How much do top streamers earn in Russia?

The question of how much streamers earn on Twitch is asked by every newcomer. Many are inspired by the example of Karina Kozyreva, who at the age of 18 received more than 800,000 rubles. in 3 months Pasha Biceps will also boast about the result: one of his fans transferred a total of $30,000 to the guy.

For a Russian streamer who reaches the top, the amount is 150,000 rubles. monthly will become a reality. A domestic celebrity under the nickname VeRsuta achieves even better results, reaching 250,000 rubles. But to achieve the bar, you will have to purchase a gaming computer and professional audio equipment, install studio lighting, make your speech impeccable, and think through the plots in advance. Streamers start working in the morning and end after midnight.

Additional ways to monetize your streams

To earn extra income, upload recordings of broadcasts to YouTube. Don't forget to leave links to your main channel to attract your audience. But fans who watch recordings on YouTube will also help increase profits: at the same time, you will promote your account on this site and receive money for advertising.

Another additional way would be to place referral links: online stores will give you a percentage of sales. The amounts may be modest, but by combining different types of income you will achieve results.

Twitch: is it worth starting?

Newly arrived users dream of getting immediate income, so they are quickly disappointed in the results. The first broadcasts may not attract viewers at all, and the unlucky presenter asks himself the question: is it worth starting a serious career as a streamer?

The main condition remains a clear understanding that you have a lot of work to do. To earn income, you need to stream daily for 8 or more hours. This means that you sit without moving, trying not to leave: when you return, 99% of the audience will have time to switch to another channel.

Of course, this does not mean that you should give up earning money! Just be patient and find a balance between relaxation and streaming. You are about to run not a sprint, but a marathon, so calculate your strength.

In addition to the factors listed above, the following also influences:

1. Young girls with an attractive appearance find it easier to gather an audience than boys.
2. Users who are already famous on social networks reach the top. Future actors, video game developers, or professional gamers famous in eSports also achieve success.

But don’t be upset if you don’t fit into these categories! The most important indicator remains the originality of the content and your artistry. These qualities can be developed, so go towards your goal systematically.

Conclusion

If you can't imagine life without computer games, your hobby can turn into a source of income. This option is especially beneficial for those who are fluent in English, because if you wish, you will gather a foreign audience. With conscious promotion of your channel and systematic work on content, you will earn more income than an office employee!

With the development of Internet technologies, new ways to make money on the World Wide Web appear. If before it seemed unthinkable to receive money for playing computer games, today this will not surprise anyone. Many enterprising young men and women watch publications and videos every day in order to learn how to make money on streaming. After all, getting paid for doing what you love is doubly pleasant. But is it really that simple?

What is a stream?

In simple terms, a stream is a video broadcast of gameplay on the Internet. That is, passing a computer game. But desire alone is not enough to achieve success; you need not so much to be able to play as to speak competently. The streamer must be able to think well, have an excellent sense of humor and well-spoken speech so that the potential viewer simply does not fall asleep while watching the game. How to make money from streaming? Twitch.tv is the largest existing site that allows you to make this dream come true. First you need to register on it.

How to make money on Twitch? Streams, advertising, affiliate program

In order to start accumulating capital this way, you need to get an affiliate program. The requirements provided by the site, judging by the reviews, can hardly be called simple:

• The streamer must ensure that the average number of viewers watching the broadcast at the same time exceeds five hundred thousand people. If he tries to submit an application, having achieved this indicator once, it will be rejected.
• The streamer must broadcast his game regularly, at least three times a week.
• Content broadcast on the channel must not violate the rules. More information about them can be found on the official website.

User reviews say that all applications are reviewed by people, without any exceptions. This means that if a streamer falls slightly short of the required results, an exception may be made for him. Naturally, taking into account the peculiarity of the content it offers. How to make money from game streams after receiving an affiliate program? There are several ways to do this.

Built-in advertising

After receiving an affiliate program, the streamer has a special button that allows them to launch advertising. As soon as he clicks on it, an advertisement appears. For every thousand views, the streamer will receive $3.5. Streamers note that it is possible to set advertising to automatically turn on after a manually specified period of time. Players who know how to make money on stream, despite this, strive to get it.

Flaws:

• A large percentage of Internet users install browser extensions that block ads. The streamer receives a smaller amount of money from this.

Advantages:

• The streamer is not limited by the number of ad impressions; he can run it at least every minute.

Paid subscriptions

If you delve deeper into the topic of how to make money on streams, you can learn about the second method: subscribing to a channel for money. Paid subscription is available to those who have activated the affiliate program. It is issued for a month and gives the viewer a number of advantages, such as disabling advertising, as well as new emoticons for chat. The streamer sets the subscription price himself, but he must take into account that half of the money received will go to Twitch.

Not every viewer will be ready to give honestly earned or accumulated money to a streamer, especially if he has not yet risen to the level of famous players. You can’t force anyone, but experienced streamers say that you can stimulate a subscriber in several simple ways. Firstly, an interesting notification that the user has subscribed to the channel. It can be funny, beautiful, frightening, the main thing is to hook the viewer with its unusual form and make them want to see the message. Secondly, a promise to hold a draw or competition after a certain number of subscribers appears on the channel. Thirdly, ordinary gratitude, which not a single person who knows how to make money on a stream forgets.

Donat

Donate is a voluntary donation to the streamer to one of the electronic wallets. Previously, this method was not popular in Russia, but now more and more people want to thank a person for broadcasting in such a simple way. Links to wallets are left by every player who knows how to make money. On streams you can often see a text message suddenly pop up on the broadcast screen, which is subsequently read out loud by a robot or player, which is a good way to motivate viewers to donate. Some people like to have their message heard by thousands of viewers.

Why should a person spend money if you can just watch and enjoy the spectacle? Most people think this way, but there are good people who don’t mind fifty rubles just to say “thank you” to the streamer. History also knows cases when, during large broadcasts, people donated several thousand at once.

Sponsorship program

The idea of ​​this method is simple. Under the window through which the broadcast is conducted, there is an empty space filled by streamers with information about themselves, links to wallets and various advertisements. Not only the player, but also many entrepreneurs know how to make money on a stream, because advertising on a page that is viewed by thousands of people every day is a great way to attract attention to their products. This method is also available to those who, for a number of reasons, still cannot get an affiliate program. The disadvantage is that the customer is unlikely to want to pay a little-known streamer.

How much do famous players earn on stream?

To find out, just look at several streamers that occupy the TOP most viewed. There is no maximum reliable information, since the players themselves keep the amount of their earnings secret, but there is a formula that allows you to calculate how much you can earn on streams. If you apply it to the individuals in question, you can find out that:

• Manyrin on average earns about twenty-five thousand rubles;
• VJlink - from thirty to fifty thousand rubles;
• VeRsuta - his earnings reach two hundred thousand rubles.

The calculation formula itself is quite simple.

Conditional data:

• One and a half thousand subscribers, one hundred of whom bought a subscription for $3.
• On average, a streamer gains a thousand viewers per broadcast.
• The stream continues for six hours.
• A viewer sees two advertisements per hour.
• Eighty percent of people will have an ad blocker installed.
• The streamer does not have a donation or sponsorship program.

First, you need to calculate the number of ads viewed per day. Over a six-hour stream (assuming the player runs two ads per hour), one viewer will see twelve videos. In total, two hundred people will watch 2,400 videos during the broadcast, that is, the streamer will earn $8.4. The monthly cost will be $252.

One hundred people purchased a paid subscription, that is, the streamer will receive $150 for them, since half of the money will go to Twitch under the affiliate program agreement. Without donations and the purchase of advertising by enterprises, the player will earn $402 per month, which at the current dollar exchange rate (62 rubles) turns into twenty-six thousand rubles.

Is it worth starting?

Many people, having read material about how to make money on stream, are eager to open their own channel and start playing. That is why competition here is already reaching enormous proportions. To achieve success in this difficult task, you need not only to be able to speak well, but also to be ready to invest a certain amount of money in promoting the channel. If you are ready to treat streaming as a job, if you are confident that you are resourceful and witty enough, and failures and mistakes typical of beginners do not frighten you, then this type of income may be to your liking.